Marketing Psychology & Influencing Customers

(Instant booking on GulfTalent)
Location
Online
Dates
Can be taken anytime
Course Type
Professional Training Course
Accreditation
-
Language
English
Price
$39 $24 only

Course Overview

This course covers five amazing psychological effects that can be used to substantially increase the effectiveness of your marketing.

If you’re aiming to sell more of your products or services then this course can show you tricks you may be missing out on to help you reach and persuade your audience more effectively.

It includes

The Decoy Effect, as used by The Economist and Apple Inc to increase revenue. The Rule of Reciprocity, a great way to increasing your reach using a fundamental of psychology The Endowment Effect, where people value something they own more than its really worth. The Framing Effect, meaning the way you frame your proposition drastically changes the way people respond to it. Social Proof Concept, there’s no better persuasion tool than to show a prospect that others already love your product.

Who should take this course

Anyone looking to increase the reach of their business or endeavour. Especially online entrepreneurs, writers, instructors and bloggers.

Course content

Part 1 – Introduction To The Course – Marketing Psychology

Marketing Psychology Intro – 5 Extremely Powerful Principles For You To Use

Part 2 – The Decoy Effect

The Decoy Effect – Theory & Examples

The Decoy Effect – Marketing Implications

The Decoy Effect – Take Action

The Decoy Effect – Quiz

Part 3 – The Rule Of Reciprocity

The Rule Of Reciprocity – Theory & Examples

The Rule Of Reciprocity – Marketing Implications

The Rule Of Reciprocity – Take Action

The Rule Of Reciprocity – Quiz

Part 4 – The Endowment Effect

The Endowment Effect – Theory & Examples

The Endowment Effect – Marketing Implications

The Endowment Effect – Take Action

The Endowment Effect – Quiz

Part 5 – The Framing Effect

The Framing Effect – Theory & Examples

The Framing Effect – Marketing Implications

The Framing Effect – Take Action

The Framing Effect – Quiz

Part 6 – Social Proof

Social Proof – Theory & Examples

Social Proof – Marketing Implications

Social Proof – Take Action

Social Proof – Quiz

Part 7 – Customer Psychology & Marketing Techniques

Three Types Of Appeals When Crafting A Promotional Message

Free Marketing Tools

Marketing Dictionary

Part 8 – BONUS – Audio Version For Your MP3 Player

Marketing Psychology Intro – 5 Extremely Powerful Principles – Audio

The Decoy Effect – Theories And Examples – Audio

The Decoy Effect – Marketing Implications – Audio

The Rule Of Reciprocity – Theory & Examples – Audio

The Rule Of Reciprocity – Marketing Implications – Audio

The Endowment Effect – Theory & Examples – Audio

The Endowment Effect – Marketing Implications – Audio

The Framing Effect – Theory & Examples – Audio

The Framing Effect – Marketing Implications – Audio

Social Proof – Theory & Examples – Audio

Social Proof – Marketing Implications – Audio

About Course Provider

Ofcourse.co.uk is a self improvement and development learning platform. Our courses are created by genuine and verified subject matter experts, and delivered in easy access, on demand video-led courses. The experts can be experienced professionals, university lecturers or even world record holders in their fields!

Anyone can learn anything online with OfCourse! Of Course Learning is a UK Registered Learning Provider.

How to enroll?

(Instant booking on GulfTalent)

Frequently asked questions

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