Mastering Google Adwords

Do you wonder how to best reach potential customers? Do you need to gain more repeat customers? Or, grow online sales? Well, wonder no more. This Mastering Google AdWords course, from Global Edulink, a UK-based leader in online training, will provide you with all the tools you require to build a successful, cost-effective digital marketing campaign. Learn how to get your organisation found by people on Google, precisely when they are searching for the things that you offer. Also, discover how you can either advertise locally or globally, or target ads to customers in certain countries, regions, or cities – or, within a set distance from your business or shop. Ultimately, let this course teach you how to get more value from your pay-per-click (PPC) spend with Google AdWords.

• Web marketing and communications managers. • Those looking to move into the digital marketing arena.

This course would benefit: • Web Marketing Officer • Digital Communications Officer • PPC (Pay-Per-Click) Executive

CPD & IAP

Course Curriculum 1. Overview Of The Google Adwords 2. Pay-Per-Click Advertising Techniques 3. Defining Your Business Goals 4. Stepping Into Google Adwords 5. Keywords Researching Techniques 6. How To Create Your First Campaign? 7. How To Create Your First Advertisements? 8. How To Monitor Your Advertisement? 9. Advanced Advertising Techniques 10. Understanding Key Optimisation Strategies 11. Fundamentals Of Google Adwords

Global Edulink is a well-established Professional and Vocational training provider in the United Kingdom and it aims to meet the employment needs of the youth and people in the United Kingdom and other parts of the world. Global Edulink builds a bridge for the gap in employability skills, in response to the demands of a changing workforce. Global Edulink is widely known as a one of leading providers of high quality Employability Skills, professional & Vocational training and workforce development service and it has built up an excellent reputation of delivering of professional and vocational training throughout the UK and rest of the world.

The institute has been offering numbers of professional and Vocational courses including SIA Security Courses, Teacher Training courses, Business & Office administration courses, Health and Social Care courses, Project Management course, Accounting courses, Beauty Therapy, Customer Service courses and IT courses as core disciplines.