Professional Diploma in Digital Marketing

Location
Online
Dates
Can be taken anytime (50 hours)
Course Type
Professional Training Course
Accreditation
Yes (Details)
Language
English
Price
$129 $13 only

Course Overview

Like any other type of marketing, digital marketing is a way to connect with and influence your potential customers. The difference is that you do so online through a combination of digital marketing channels that include video content, social media posts, content marketing, web and social media advertisements, and search engine marketing.

Companies reach goals through the above means instead of using traditional marketing strategies like billboards, television ads, and promotional mail sent to consumer residences.

Each module has been designed to build off the previous one, making it easy to follow and develop your understanding of the material. By the end of this Diploma course on Digital Marketing, you will have a working knowledge of concepts such as search engine optimization (SEO), web analytics, and a number of other online marketing strategies. It will also introduce digital marketing on the whole, which aims to give you a full overview of the industry, before delving into each module. Aside from just the theoretical aspects of digital marketing, each module includes activities that test your understanding of the course material, while also allowing you to think critically about each concept.

Who should take this course

Professionals who need to understand Digital Marketing/ online marketing or get more out of their Digital channels. Anyone responsible for developing or implementing an organization's online /digital strategy.

Career options after graduation

Digital Marketing Executive Digital Marketing Consultant Digital Marketing Specialist

Accreditation

Certificate

Course content

  1. Introduction to Digital Marketing

  2. Website Planning and Creation

  3. Search Engine Optimisation (SEO)

  4. Search Engine Marketing

  5. Social Media Marketing

  6. Content Marketing & Strategy.

  7. Web Analytics

  8. Digital Media Planning and Buying

  9. Web Remarketing

  10. Email Marketing

  11. Design Essentials

  12. Mobile Marketing

  13. E-Commerce Management

  14. Online Reputation Management

  15. Adsense, Blogging, and Affiliate Marketing

  16. Video Marketing

  17. Marketing Automation, Influencer & Podcast Marketing

About Course Provider

Uplatz is an innovative digital marketplace for smart learning. It is a tutor-based 1:1 learning platform. We have a strong network of qualified and experienced tutors providing hot courses (such as Big Data, Hadoop, SAP FICO, Informatica, Python, and more..) in a virtual classroom set-up.

And guess what? No one in the market can beat us in course prices! Each of our courses is listed at 80% discounted rate from average market price of the same course.

What more, we have a strong technical team with a mentor from IIT Kanpur! Digital, digital, digital...

Happy Learning at uplatz!

How to enroll?

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