Search Engine Optimization and Digital Marketing Diploma

Location
Online
Dates
Can be taken anytime
Course Type
Professional Training Course
Accreditation
Yes (Details)
Language
English
Price
$370 $35 only

Course Overview

Gain the digital marketing, search engine optimisation, social media and data analysis skills employers are looking for with our course. Studying through our innovative online learning platform at a pace that suits you, you will gain the expertise and knowledge necessary for a range of cutting-edge creative digital marketing roles.

Description

The market for digital marketing and search engine optimisation (SEO) jobs has exploded in the last few years, but with more people working in roles than ever before, you need to stand out from the crowd. Gain a professional qualification and prove your skills in blogging, email marketing, and the use of social media like Twitter and Facebook for marketing with comprehensive, engaging online course.

Benefits of studying with Victoria Education include

  • Easy-to-understand course materials designed by industry experts, accessible through your smartphone, laptop, desktop or tablet device
  • No hidden fees or costs - study a professional course and earn a professional e-certificate upon successful completion
  • Get instant feedback from automated assessments and mock exams to gauge your progress
  • No formal deadlines or teaching schedule, meaning you can learn at your own pace
  • 24/7 help and support from your online tutors, through email and via our live online chat
  • Qualify for an NUS Extra card and gain access to over 200 fantastic deals from high street brands and one free year of ISIC unlocking over 42,000 international discounts

Who should take this course

Who is this course for?

Our course is aimed at anyone wishing to start working in such roles or existing professionals wishing to boost their skills and employability.

Our courses are open to learners of all levels with no formal experience or qualifications required to enrol. However, learners should be aged 16 or over and have a good understanding of English language, numeracy and IT.

Accreditation

CPD

Course content

How is this qualification delivered?

Our courses are taught entirely online, meaning you can access the materials wherever, whenever, at a pace that suits you, without formal deadlines or teaching schedules.

The courses are delivered through

  • Video lessons
  • PDF handouts
  • Mock exams
  • Online assessment

These can be accessed through any device with an internet connection. Our e-learning platform is optimised for use on mobile, tablet, laptops and desktop computers.

COURSE CURRICULUM

  • Essentials of SEO
  • Uses of SEO
  • Site content with SEO
  • Google Adverts with SEO
  • Article Advertising with SEO
  • Press Releases with SEO
  • Keywords with SEO
  • Take Advantage of Google
  • Visual Adverts - Video SEO
  • Graphic Adverts - SEO
  • Marketting Blogs with SEO
  • SEO providers
  • SEO Methodologies
  • SEO Basics
  • Reasons to develop engagement
  • Increasing the amount of current content
  • SEO with YouTube
  • Website responsiveness
  • Categories and Headlines
  • The benefits of Backlinks
  • The Reporting & Analytics tools
  • Technical Optimization
  • Geo-SEO
  • Comments/Feedback from Guests
  • Useful Tools with SEO
  • Essentials of Google Adwords
  • Advantages of marketing with Adwords
  • Selecting your Marketing strategy
  • Have you reached your targets?
  • Fundamentals of Digital Marketing
  • The Marketing & Sales Essentials
  • The process of Internet Marketing
  • Increasing your Revenue with Internet Marketing
  • Affiliate Marketing Essentials
  • Industry competition within Internet Marketing
  • The usefulness of Research in Internet Marketing
  • Functions for Desperate uses
  • Functions for Profitability
  • Clickbank
  • Traffic Essentials
  • Traffic v Relevance
  • Marketing Articles
  • Revenue Generating Traffic (1)
  • Revenue Generating Traffic (2)
  • Search Engine Optimization (1)
  • Search Engine Optimization (2)
  • The usefulness of SEO Best Practice
  • WordPress Essentials (1)
  • WordPress Essentials (2)
  • Marketing: Emails (1)
  • Marketing: Emails (2)
  • Tactical Marketing via the Internet
  • Choosing a website (1)
  • Choosing a website (2)
  • Essentials on Marketing via Social Media including Facebook
  • Facebook Essentials
  • Why is it important?
  • Get a page started
  • Increasing the number of

About Course Provider

Victoria Education is a leading provider of online training, practical courses and professional accreditation.

Our mission is to make learning accessible, affordable, and available to all, regardless of experience or qualifications.

Frequently asked questions

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