Increase Profits Through Cross Selling and Up Selling

Dates flexible
Course Type
Professional Training Course
Yes (Details)
Course Fee

Course Overview

The more products or services a customer buys from a company the more likely they are to stay with that company. If you want to add value for your customers and build loyalty while improving sales this is the course for you. This course teaches you all the skills needed to add value to customers' personal or professional lives while increasing sales for your company. You will leave the training with a new attitude towards selling and the skills to be successful in cross selling upselling and overcoming resistance. The best part is that your customers will feel well served and not 'sold'.

Who should take this course

Sales representatives Sales managers Retail sales and customer service staff Marketing agents



Course content

Module 1 - Bringing Value to Customers. Understanding how combining sales and service is the best way to serve customers. Bringing value to customers through cross selling and upselling. Translating features into benefits which match customer needs.

Module 2 - Adding Value Through Cross Selling. Identifying the three types of cross selling. Understanding why people buy. Listening for cross selling opportunities. Creating opportunities for cross selling. Bridging to the offer. Questioning to grab interest. Introducing benefits. Gaining commitment.

Module 3 - Adding Value Through Up Selling. Increasing the quantity of the customer's order. Upgrading the product the customer ordered. Understanding when to upsell. Identifying customer needs through skillful questioning. Introducing benefits. Gaining commitment.

Module 4 - Overcoming Resistance. Understanding why customers resist. Learning when and how to overcome resistance. Clearing up misunderstandings. Dealing with drawbacks. Overcoming stalls.

About Course Provider

London Training for Excellence offer a wide range of training courses in London for organisations and individuals who wish to advance their skills and knowledge in the business world. With a great training centre in London, London TFE have everything that is needed to understand the basic needs of a business. Each course focuses on the ‘real-life’ issues a business could face and how to tackle them with ease.

London TFE have a team of enthusiastic leaders and instructors who share a passion for education and want to deliver that same passion to every individual who wish to take a business to succession. Each training courses London encourages individual to aim high and reach their full potential.

How to enroll?

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