Visual Merchandiser

Job description / Role

Position Objective

• The position is responsible for developing, delivering, and communicating visual concepts and promoting the brand, products, and services in-store.
• Train and coach the store team to perform merchant-based VP and manage the daily, weekly, and seasonal VP tasks.

Key Responsibilities

Brand Image: Ensure that the brand identity and presentation standards in both windows and in-store are achieved consistently by creating eye-catching displays whilst incorporating commercial sales opportunities.

• Implement the brand-specific visual merchandising standards.
• Coordinate store display in line with brand guidelines and strategy.
• Develop floor plans and maximize visual impact.
• Arrange merchandise, signage, fixtures, and in-store layout guide.
• Take photographs of every change made in the merchandise display.
• Make use of creative lighting for windows.
• Maximize placement of new lines, re-merchandising the store when new trends build.
• Create layout of the store according to its categories.
• Ensure proper merchandising of the items.
• Collecting reviews and feedback of the merchandise.

Other Responsibilities

• Work closely with the operations and brand management team to increase sales.
• Collaborate with the VM Manager and sales team to achieve commercial goals.
• Involve in the pre-opening of the stores and timely visits to ensure that brand's standards are properly implemented and followed.
• Conduct research on current market trends and lifestyle.

About the Company

The Apparel Group is a global fashion and lifestyle brand conglomerate residing on the crossroads of a modern economy - Dubai, UAE. The mercurial growth in the last 17 years has been by acquiring a host of world class fashion labels from around the world - Nine West, Tommy Hilfiger, Kenneth Cole, Aldo & Tim Hortons just to name a few.

Today the group caters to thousands of eager shoppers through its over 1530 stores, 75 International brands and employing 12,000 multi cultural staff in over 4 continents. Apparel believes in turning dreams in to reality and we give everyone - our customers, our stakeholders, our employees - an equal opportunity to do so.

Apparel group has carved its strong presence not only in the UAE, Kuwait, Qatar, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Poland, Singapore, Jordan, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines.