JCC is a pan-Arab media organization which aims to reach Arab children and young people across the world.

It provides high-quality and innovative programs and content across multiple media platforms. In addition, JCC drives cultural and educational initiatives that preserve and reflect Arab cultural identity and values for young people.

JCC operates as four separate but interconnected audience facing entities that include JeemTV, an advanced media platform for Arab children 7- 12 years old, and Baraem TV, the first preschool channel for children 2- 6 years old. The organization also offers educational and cultural initiatives such as Taalam.tv - the first Video-On-Demand (VOD) educational portal that offers curriculum complementing material to Arab scholars, and Siwar, the JCC childrens choir that provides the opportunity for talented youngsters from 9 to 16 years old to express themselves through singing.