After 20 years of being in the advertising industry, we realized that we were selling the book instead of the story.
As human beings we are more interested in the story.
A brand is a living organism with humans behind it, and like any human, a brand has a story to tell, whether that be about success, love, friendship, an event, a moment, a gathering, the story of humanity.
Every one of us has the instinct to tell a story and we also love listening to them, simply because we are human. Our existence is a journey and we love to share it. With today's technology, sharing has become simpler than ever.
The power to share is setting us free to tell our stories.
At MNM , we harness the power to share stories between brands and consumers alike.