Shiseido was founded in 1872 as the first Western-style pharmacy in Japan. The business gradually evolved into a cosmetics company, offering people the most advanced technology and the finest aesthetics available in the East or the West.

Now known globally as the premier cosmetics company with roots in Japan, the name Shiseido has come to represent the worlds highest standards of quality.

Shiseidos global selection of skincare, makeup and fragrance includes a high-performance category for special skin care, and a brightening line. Shiseido also offers body care, suncare and a skincare line for men.

Fiercely contemporary and innovative after 140 years in business, Shiseido is now sold in 89 countries and has expanded its business to countries and regions in Europe, Americas, and Asia/Oceania.