VIVA is the FIRST UAE food discounter in the region operating on a discount model, offering the highest quality products to its customers at the lowest price.

VIVA literally means `long live!’, and your lifestyle gets healthier and more affordable with us. As a food discounter retailer, we offer a complete shopping trip with a range of high-quality products at cheaper prices.

VIVA stores serve as neighborhood stores in localities with a dense residential footprint. Besides food products, we also carry a variety of non-food products to cater to the larger section of consumers.