Marketing Manager

Job description / Role

Company description

Join us at Accor, where life pulses with passion!

As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status quo.

By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfill yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.

Hospitality is a work of heart, join us and become a Heartist®.

Job description

• Design and implement appropriate marketing strategies in order to ensure the effective strategic positioning and viability of the property.
• Increase the profile of the property through the development of a network of sponsors, stakeholders, and patrons.
• Ensure that all the identified target markets and stakeholders of the property are kept abreast of the developments and other activities at the property and within Rixos.
• Organise the hotel's marketing activities and manage relationships with official and private organisations, the press and community.
• Ensure that all publications and brochures of the property meet high professional and quality standards according to the company visual identity guide.
• Manage the advertising function in such a way that all advertisements are effective and reflect a positive image of the property.
• Develop and manage effective direct marketing campaigns to identified target markets using either surface or electronic mailing means.
• Control the budget allocated for the marketing and promotional functions.
• Identify strategies for the next year and ensure that operations are carried out according to these strategies.
• Ensure and control implementation according to contracts.
• Monitor services delivered in the facility according to the texts in the catalogues.
• Ensure promotion of the facility. Develop a trade fair programme and strategy.
• Attend related trade fairs and workshops for promotional purposes.
• Monitor the operations of meeting groups within the facility through sales representatives.
• Assist the Accounting Department in collecting agency receivables by working in coordination with the Accounting Department.
• Provide information to senior management about the department's monthly activities and prepare a monthly sales activity report.
• Ensure that all activities and purchased equipment and belongings are not harmful to the environment; participate in all activities organized to protect biological diversity and share individual responsibilities to increase environmental knowledge and carry out necessary trainings.
• Provide minimum consumption of currently used materials and equipment (paper, printed out etc.).
• Implement necessary warnings and departmental trainings in order to save energy inside the facility.
• Implement responsibilities to eliminate and collect waste in a proper way, reduce environmental pollution and harmful effects to the environment.
• Carry out all responsibilities related to the quality management systems implemented at the facilities.
• Carry out all other duties assigned by managers and hotel management not specified in the job description.
• Carry out all responsibilities of his or her department related to protection from pandemic disease and action response implemented at the facilities.

Qualifications

• Education: Bachelor’s degree.
• Experience: At least 6 years of experience in the related field.
• Foreign language: Fluent English and other languages.
• Courses and training: Sufficient level of English to communicate effectively with guests and employees.
• Computer literacy: MS Office applications.
• Skills: Good command in more than one area in the related field. Knowledge of competitors, the market and macroeconomic concepts. Sufficient level of experience related to the region worked in. Expected to foresee guest needs and expectations and carry out activities in this direction. Expert level knowledge of all related products and services.

Additional information

Your team and working environment:
In 1-2 sentences, introduce the team, property or office environment in a way that reflects the culture.

Our commitment to diversity & inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.