Modality Sales Leader

Job description / Role

Role Summary
- The Product modality leader is responsible for creating and winning sales opportunities for their products/solutions/services in an assigned territory, or in a list of named accounts or both.
- The Product modality leader may work individually in an account or territory, or where applicable act as part of a One GE Healthcare team.

Essential Responsibilities

Financial Performance
- Is accountable to achieve Product/Solutions/Service orders and sales OP target for assigned accounts and or territory
- Provide input to deal pricing strategy and ensure pricing compliance for segment opportunities.
- Forecast orders and sales within the applicable sales funnel tools and reports for their products/solutions/services in their assigned territory/accounts

Territory & Account Management
- Create business plans for territory/assigned accounts including, but not limited to opportunity development, competitive strategies and targets.
- Build strong business relationships and formulate account strategies and plans to continuously strengthen relationships within the assigned accounts/ territory. Identify & respond to key account technical and departmental decision makers' needs and maintain customer contact records in the relevant CRM tools.
- Continuously develop and improve a network of key opinion leaders within the assigned territory.
- Track and communicate market trends to/from the field including competitor data, and develop and lead effective counter-strategies.

Product & Market Expertise
- Maintain up to date detailed knowledge of their product / services. Be able to present and discuss the technology and clinical benefits in terms which are relevant to customers.
- Maintain up to date market and competitor knowledge related to their product/solutions/services.
- Continuously update their understanding the customers changing clinical and/or operational issues and challenges.
- Create viable product configurations which meet customer needs effectively, while achieving optimum margin for GE.
- Differentiate assigned product offering during the various stages of the sales process, effectively using GE resources and approved product marketing and product promotion material to actively support the customer through their decision-making process towards a successful outcome for GE.
- Represent the company at relevant medical conferences and technical exhibitions to promote product/solution and company.

Opportunity Management
- Identify and create new opportunities and work with sales leaders and account teams (where applicable) to continuously increase prospect funnel.
- Drive tender/bid process including the needs qualification, vendor selection, quotation and closure of their product/solution/service opportunities to meet orders, sales and margin targets as well as to maximize customer satisfaction assigned territory.
- Create and maintain opportunities in the applicable sales funnel tool and/or CRM tools.
- Ownership of order and configuration quality at the point of entry to ensure accuracy, configuration integrity and that all requirements are tied to documented customer inputs.
- Estimate date of delivery to customer based on knowledge of the company's production and delivery schedules ensuring fulfillment of the order is according to customer expectations and enhances customer satisfaction.

One GEHC teamwork
- Contribute to account plans where applicable at accounts covered by account managers/executives.
- Continuously educate and coach account team members on their product/service/solution strategy and offerings.
- Collaborate with and leverage subject matter experts and other resources within GEHC channels to build relationships and secure business.
- Share and follow-up identified leads to other product lines within own accounts and or One GEHC accounts

Compliance
- Adhere to and uphold highest standards of compliance to relevant international and local Regulatory and GE Healthcare Promotional Codes
- Adhere to all applicable GE and GE Healthcare compliance policies, codes and training requirements
- Identify and report any quality or compliance concerns and take immediate corrective action as required.

Requirements

Qualifications/Requirements
- Be aware of and comply with the GEHC Quality Manual, Quality Management System, Quality Management Policy, Quality Goals, and applicable laws and regulations as they apply to this job type/position.
- Complete all planned Quality & Compliance training within the defined deadlines
- Maintain knowledge of and understand all applicable Global Privacy and Anti-Competition Policies and operate within them to ensure that no company policy or Local/ Int'l Law is broken.
- Maintain knowledge of and understand all applicable Environmental Health Policies (including but not limited to GE Healthcare EHS Policies, GE Healthcare Fleet Rules, etc.) and operate within them to ensure that no company policy or local / Int'l Law is broken.
- Drive continuous improvement on all related processes, work instructions, and procedures to ensure ongoing standardization and simplification of the Quality Management System.

Desired Characteristics
- Bachelor's Degree and minimum 5 years of selling experience patient monitoring system and solutions in medical healthcare or technical field (e.g. biomedical engineering, medical physics) or Life Sciences field
- Previous experience in the Healthcare Industry
- Ability to interface with both internal team members and external customers as part of solutions based sales approach
- Ability to energize, develop and build rapport at all levels within an organization
- Strong capacity and drive to develop career
- Excellent verbal and written communication skills in local language as well as good command of English
- Ability to synthesize complex issues and communicate in simple messages
- Excellent organizational skills
- Excellent negotiation & closing skills
- Strong presentation skills
- Able to travel
- Valid motor vehicle license
- Proven and progressive previous experience in sales/services/promotion to C-suite and technical decision makers e.g. CEOs, Strategic Planning Directors, Facilities/Estates managers, Biomedical Engineers, nursing staff, medical specialty staff (Anesthesiology, Radiology, Intensive care, Nuclear Physicists etc.)
- The Product modality is responsible to establish and continuously develop the relationship with departmental and technical decision makers in their assigned accounts and where applicable work in conjunction with Account Executives and Managers to gain access to C-Suite decision makers.
- The Product ML is the clinical/technical and sales expert for his/her assigned products, solutions/services, and is expected to be able to differentiate GE's product/solution/service offerings, convey compelling value propositions, lead the opportunity, qualify the customer needs, develop and present solutions proposals and quotations, and respond to customers' clinical/technical/process questions in order to successfully close increasingly complex clinical/technical/solution sales.

About Us:
GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.

Locations: Egypt; Cairo

About the Company

GE is a diversified technology, media and financial services company, dedicated to creating products that make life better. From aircraft engines and power generation to financial services, medical imaging, television programming and oil and gas, GE operates in more than 100 countries and employs over 300,000 people worldwide.

GE's Oil & Gas business is a leader in the development and delivery of advanced product and service offerings for the global oil and gas industry. As a consequence of the rapid expansion of its technology base, GE's Oil & Gas is capable of addressing the largest and most complex engineering and application challenges entirely from its own worldwide resources. So whether it's the world's largest LNG compression trains, re-injection of high sulfur gas, enhancing the safety and productivity of the world's oil and gas pipelines, or equipment for the production of oil and gas from harsh environments, GE is leading the charge.