E-commerce also known aselectronic commerce or internet commerce refers to the buying and selling of goods or services using the internet and the electronic transfer of money and data to execute these transactions. E-commerce has changed the way in which we buy and sell goods and services and is big business. Global retaile-commercesales are projected to reach $27 trillion by 2020. This training course equips delegates with the knowledge and skills needed to succeed in this fast growing market place. It covers everything from e-commerce definitions and concepts through to technical aspects like security of online financial transactions or building your e-commerce website.
Who should take this course
Marketing Managers. Sales Managers Product/service managers. Digital specialists. User experience/customerexperience managers and designers.
Module 1 - E-Commerce Overview:
- Introduction to electronic commerce.
- The legal challenges of e-commerce.
- Privacy and data protection in digital era Global trends
Module 2 - Design and User Experience:
- Designing e-commerce sites (step by step) The online customer experience
Module 3 - Supply and Distribution:
- Supply Chain Management Distribution channels
- Online marketplaces - third-party business-to-consumer sales
Module 4 - Payment and Security:
- E-contract E-payment customs challenges
Module 5 - Customer Engagement:
- Connecting with customers online: live chat chatbots and voice assistants Gathering and using demographic data through web contacts and social media Marketing to prospective and established customers
About Course Provider
London Training for Excellence offer a wide range of training courses in London for organisations and individuals who wish to advance their skills and knowledge in the business world. With a great training centre in London, London TFE have everything that is needed to understand the basic needs of a business. Each course focuses on the ‘real-life’ issues a business could face and how to tackle them with ease.
London TFE have a team of enthusiastic leaders and instructors who share a passion for education and want to deliver that same passion to every individual who wish to take a business to succession. Each training courses London encourages individual to aim high and reach their full potential.