Director - Branding & Communications (Omani or GCC National)

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JOB DESCRIPTION / ROLE

Employment: Full Time

You will be responsible of developing the strategy for communications in line with the corporate strategy, annual operating plan and key strategic objectives of the different business units, defining the high level integrated plans with key milestones and resources assigned for effective delivery, monitoring and tracking progress against the plan, including the various business measures and KPIs such as brand equity, NPS and CSAT.

Monitoring department performance and taking the needed action when slippages or roadblocks are identified, defining and managing the effective use of both in-house and out-sourced resources to deliver against the communications plan, including management of selection, contracts and performance of agencies according to business needs/ scope, managing recruitment needs and organisational changes as they occur, setting the annual budgets and managing spend on a monthly basis across all budget lines, leverage and drive ROI in all CSR and Sponsorship initiatives, owning and leading the company’s brand strategy and market positioning, owning and developing the company’s brand equity, becoming the company’s lead advisor on the brand and manage conflicts and debates on brand usage in accordance with the group vision and operational imperatives, providing and enforcing the tools, processes and resources required for robust brand management and perception among stakeholders throughout the complete communication mix and manifestation of the brand to customers.

Ensuring compliance and adherence to actions and decisions related to the brand, providing the insights and motivation for a high performance communications team and drive a reputation and ethos for differentiation, innovation and creativity in the oman market, coaching, mentoring and inspiring team members in their daily work enabling them to learn new skills and to grow professionally, exposing them to new experiences that shape their careers and developing a pipeline of talent within the organisation.

REQUIREMENTS

You should have a minimum of 8 years of leadership experience in the area of brand and marketing communication, preferably in a consumer or retail business, 15 years of experience in a communications or marketing field,developing strategies and managing significant budgets with a bachelor degree in marketing/ communications, preferred – post graduate qualification in a marketing related discipline

Technical Skills Required:
- Significant experience in campaign management
- Analysis skills to understand Customer insights and Market Research
- Knowledge of customer segmentation
- Experience of field and retail marketing and Point of Sale
- High level of creativity to ensure inspiring and market-leading campaigns
- Solid understanding of Digital communications and Social Media trends & measurement
- Ability to develop brand and other communications strategy

Behavioural skills Required:
- Strong interpersonal skills
- Excellent business presentation, facilitation and negotiation skills
- Planning and organisation
- Leadership and Management
- Visionary Thinking
- Strategic Orientation

ABOUT THE COMPANY

Ooredoo, Omans customer friendly communications provider..

Ooredoo combines extensive global expertise and talented, caring people with a genuine understanding of Omani culture to offer you the highest levels of user-friendly technology and customer satisfaction.

Our Vision and Mission

At Ooredoo, we are committed to enhancing your daily life by making communication easier, more versatile and always a rewarding experience.

Our vision is to enrich the lives of people in Oman through better communication services. Furthermore, our mission is to be the communications provider and employer of choice in Oman.

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