JOB DESCRIPTION / ROLE
He/she will be responsible for managing the digital marketing strategy and creative campaign development process. You will collaborate closely with internal teams and external agencies to ensure that our digital marketing efforts align with our business objectives and deliver engaging, impactful campaigns
The leading and most trusted chain of medical clinics in the Kingdom of Saudi Arabia, dedicated to providing top-quality healthcare services to patients.
* Develop and execute comprehensive digital marketing strategies to drive online engagement, patient acquisition, and brand awareness.
* Identify key performance indicators (KPIs) and benchmarks to measure campaign effectiveness.
* Lead the creation of creative briefs for digital marketing campaigns, ensuring alignment with brand guidelines and objectives.
* Collaborate with internal teams, including graphic designers, content creators, and external agencies to develop and execute creative campaigns.
* Oversee digital advertising efforts, including PPC, social media advertising, display, and content marketing.
* Manage budgets effectively, ensuring optimal ROI and cost-efficiency.
* Work closely with content teams to develop engaging and relevant content for digital marketing campaigns, websites, and social media channels.
* Manage the digital marketing budget effectively, ensuring alignment with strategic goals and tracking expenditures.
* Competitive salary and performance-based bonuses.
* Comprehensive healthcare benefits.
* Opportunities for career growth and development within a leading healthcare organization.
* A collaborative and innovative work environment.
* Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).
* Proven experience in digital marketing with a focus on campaign management and creative briefing.
* Strong understanding of digital marketing platforms, analytics, and tools.
* Proficiency in using digital advertising platforms such as Google Ads, Facebook Ads Manager, and others.
* Excellent analytical and data-driven decision-making skills.
* Demonstrated ability to collaborate with cross-functional teams and external agencies.
* Knowledge of the healthcare or medical industry is a plus.
* Fluency in both Arabic and English is preferred.
ABOUT THE COMPANY
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:
Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal
The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.