Marketing Manager

Company Description

Sofitel Riyadh Hotel & Convention Center: A symphony of French elegance and Saudi Arabian warmth. The Sofitel Riyadh is dedicated to providing a five-star experience characterized by luxury, elegance, and impeccable service. The hotel's commitment to personalized attention ensures that each guest's stay is not just comfortable but memorable. Blending urban sophistication with refined opulence, the Sofitel Riyadh creates an atmosphere where every detail is thoughtfully curated to offer a unique and unforgettable experience.

By joining us, you will become a Heartist, because hospitality is, first and foremost, a work of heart.

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfill yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable, and impactful experiences for your customers, for your colleagues, and for the planet.

Hospitality is a work of heart. Join us and become a Heartist.

Job Description

This position is responsible for developing, implementing, and executing strategic marketing plans to attract potential guests and retain existing ones as well as management of collateral, special events, promotions, social media, and advertising at a local, regional, and international level.

• Take ownership of the marketing strategies including development, management, implementation, monitoring, optimization, and reporting.
• Analyze market trends and prepare forecasts.
• Coordinate marketing strategies with the sales, financial, public relations, and operation departments.
• Develop, supervise, and deliver the branding, advertising, and promotional collateral materials according to business needs and as requested by different departments.
• Develop business and leisure promotions.
• Monitor all printed materials to ensure adherence to corporate identity standards.
• Maintain up-to-date photo electronic library.
• Liaise with vendors and suppliers for the production of marketing materials.
• Coordinate all special events and promotions to maximize publicity and awareness.
• Evaluate requests for external stakeholders.
• Work with the marketing team on defining the proper marketing campaign based on seasonality, trends, and business needs.
• Evaluate digital reports and suggest improvements for any online campaign (on websites or social media).
• Work with the DOM to plan the advertisement campaign for Saudi Arabia and relevant markets (outdoor, printed, digital) and execute it.
• Run SMS and email campaigns. Contract and manage the necessary systems to run the campaigns.
• Serve as a spokesperson, when appointed by the Managing Director, to make all official statements to the media, especially during crises.
• Develop and manage the marketing budget for the complex.
• Contribute to employee newsletter, announcements, and other printed digital materials published by the Talent & Culture department.

Qualifications

• Bachelor's degree.
• Saudi national is mandatory.
• Minimum 6 years of experience in hotel marketing or 3 years of experience in a similar role.
• Excellent reading, writing, and oral proficiency in English and Arabic.
• Proficient in Microsoft Office. Presentation skills required.
• Excellent leadership, communication, and collaboration skills.
• Networking, critical thinking, and problem-solving skills.
• Exceptional analytical and problem-solving skills, as well as creativity and writing skills.
• Strong time management and organizational abilities.
• Ability to work well in stressful and high-pressure situations.
• Well-presented and professionally groomed at all times.