JOB DESCRIPTION / ROLE
OBJECTIVE
The job holder will be responsible for Conceptualizing and implementation of effective Visual Merchandising Principles, Methods & Standards, in line with the Brand Guidelines of the Concept /Company. The job holder will be the Custodian of the Look, Feel, Layout, Merchandising & Display Standards at the store. Also, Responsible for ensuring consistent Visual experience across all stores in the Concept.
KEY RESPONSIBILITIES
Custodian of Visual Experience
- Ensure Consistent experience at all stores by coceptulizing visual merchandising guidelines.
- Ensure flawless execution of the guidelines through institutionalisation of processes & measurable standards.
- Responsible for evolving cost effective Visual Merchandising solutions that will enhance/aid Merchandising at the stores.
- Visual Merchandise for Mini digital catalogue Shoot.
- Ensure Visual Merchandise for Lifestyle Images for E-commerce & Website.
Visual Merchandising Plan and Design
Conceptualization:
- Plan and develop the Visual Merchandising calendar for the concept.
- Supervise development of creative and innovative Visual Merchandising seasonal concept solutions.
- Manage, conceptualize and ensure implementation of the Key Merchandising Principle.
- Manage construction and documentation of instore creatives and window guidelines.
- Plan and develop concept Décor and windows.
- Plan and ensure development of New Season and Brand update store set ups.
- Develop New Store Opening Kit.
Coordination:
- Coordinate with Buyers, Marketing, Store Operations and Projects in determining specific visual merchandising needs.
- Ensure development and implementation of effective Visual Merchandising standards and methods.
- Coordinate with Brand Mangement team to maintain a detailed knowledge of the concept merchandise.
- Coordinate with Stores, Territory VM Manager, Marketing Team & Planners for periodic revamps.
Execution:
- Conducts market research/audit/monitor competitors and understand the latest trends
- Assess and recommend action to Visual Merchandising team regarding brand presentation issues, promotions and events, and training issues related to visual merchandising standards
REQUIREMENTS
Monitoring:
- Ensure development and training of In-store Visual Merchandisers, on merchandising standards, space planning and store layout and other visual merchandising techniques.
- Develop & Monitor Checklist which will ensure seamless execution.
- Develop & Monitor Physical & Virtual processes to guide, correct the Merchandising & Display prinicples at the Stores.
People Management
- Responsible for building Visual Merchandising Organisation for the Concept.
- Develop team through OJT & Coaching.
- Responsible for Team Morale.
- Facilitating Team development & Succession Planning.
- Conduct transparent & Objective Annual Performance Appraisal & Review.
OBJECTIVE
The job holder will be responsible for Conceptualizing and implementation of effective Visual Merchandising Principles, Methods & Standards, in line with the Brand Guidelines of the Concept /Company. The job holder will be the Custodian of the Look, Feel, Layout, Merchandising & Display Standards at the store. Also, Responsible for ensuring consistent Visual experience across all stores in the Concept.
KEY RESPONSIBILITIES
Custodian of Visual Experience
- Ensure Consistent experience at all stores by coceptulizing visual merchandising guidelines.
- Ensure flawless execution of the guidelines through institutionalisation of processes & measurable standards.
- Responsible for evolving cost effective Visual Merchandising solutions that will enhance/aid Merchandising at the stores.
- Visual Merchandise for Mini digital catalogue Shoot.
- Ensure Visual Merchandise for Lifestyle Images for E-commerce & Website.
Visual Merchandising Plan and Design
Conceptualization:
- Plan and develop the Visual Merchandising calendar for the concept.
- Supervise development of creative and innovative Visual Merchandising seasonal concept solutions.
- Manage, conceptualize and ensure implementation of the Key Merchandising Principle.
- Manage construction and documentation of instore creatives and window guidelines.
- Plan and develop concept Décor and windows.
- Plan and ensure development of New Season and Brand update store set ups.
- Develop New Store Opening Kit.
Coordination:
- Co-ordinate with Buyers, Marketing, Store Operations and Projects in determining specific visual merchandising needs.
- Ensure development and implementation of effective Visual Merchandising standards and methods.
- Coordinate with Brand Mangement team to maintain a detailed knowledge of the concept merchandise.
- Coordinate with Stores, Territory VM Manager, Marketing Team & Planners for periodic revamps.
Execution:
- Conducts market research/audit/monitor competitors and understand the latest trends
- Assess and recommend action to Visual Merchandising team regarding brand presentation issues, promotions and events, and training issues related to visual merchandising standards
Monitoring:
- Ensure development and training of In-store Visual Merchandisers, on merchandising standards, space planning and store layout and other visual merchandising techniques.
- Develop & Monitor Checklist which will ensure seamless execution.
- Develop & Monitor Physical & Virtual processes to guide, correct the Merchandising & Display prinicples at the Stores.
People Management
- Responsible for building Visual Merchandising Organisation for the Concept.
- Develop team through OJT & Coaching.
- Responsible for Team Morale.
- Facilitating Team development & Succession Planning.
- Conduct transparent & Objective Annual Performance Appraisal & Review.
ABOUT THE COMPANY
Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle East. An international, diversified retail conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 900 stores encompassing a retail presence of over 13 million sq. ft. across Middle East, India, Egypt, Turkey, Yemen and Pakistan (franchise operation). The Group employs around 31,000 employees.
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