Our client is a large international FMCG company is currently looking for a Brand/Trade Marketing Manager to be based in the UAE. In this role, you will have the following responsibilities:

• Lead the effort to drive brand awareness, customer demand, and brand preference for all brands.
• Engage consumer and customers through the conception and implementation of marketing campaigns, promotions and trade marketing programs, merchandising services, sponsorships, and market research.
• Build strong relationships with the sales teams and participate actively in customer facing activities and meetings.
• Implement, maintain and consistently communicate compelling brand positions and USPs
• Demonstrate discipline in providing creative direction and ensure creative and programming alignment with brands' target audiences and opportunities
• Timely and efficiently communicate the marketing and trade marketing programs to the sales teams and other departments.
• Monitor brand marketing and trade marketing budgets integrity and consistency both for consumer and trade.
• Prepare and monitor annual budgets for the brand marketing and trade marketing department.
• Run the annual brand marketing and trade marketing planning process. Set brand planning calendar both consumer and trade, coordinate cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
• Own the relationship with advertising agency's activities/projects, providing direction for all necessary marketing/creative material produced. Ensure consistent creative execution and positioning and development of integrated campaigns