JOB DESCRIPTION / ROLE
As a Copywriter at NWTN, you will be responsible for crafting compelling and persuasive content to support our marketing and advertising efforts. Your words will play a crucial role in shaping our brand voice, engaging our target audience, and driving conversions. You'll collaborate with cross-functional teams, including marketing, design, and product, to create captivating copy that aligns with our brand identity and business objectives.
• Content Creation: Develop clear, concise, and engaging copy for various marketing materials, including but not limited to website content, landing pages, product descriptions, email campaigns, social media posts, video scripts, and print collateral.
• Brand Voice: Ensure consistency in brand messaging and tone of voice across all communication channels. Uphold and enhance our brand identity through well-crafted copy.
• Market Research: Conduct research on industry trends, target audience preferences, and competitor strategies to inform and enhance the effectiveness of your copy.
• Collaborate with Teams: Work closely with the marketing, design, and product teams to understand campaign objectives and translate them into compelling copy that resonates with our audience.
• Edit and Proofread: Review and edit content to ensure accuracy, grammar, and adherence to brand guidelines. Proofread all copy to maintain high standards of quality and professionalism.
• SEO Optimization: Optimize copy for search engine visibility and keyword relevance, contributing to our online presence and organic search rankings.
• Campaign Performance Analysis: Monitor the performance of marketing campaigns and use data insights to refine and improve copy effectiveness.
• Stay Updated: Keep abreast of industry trends, new platforms, and emerging copywriting techniques to continuously enhance your skills and knowledge.
• Proven work experience as a Copywriter or similar role in marketing or advertising.
• A portfolio showcasing a diverse range of compelling copy for different marketing channels.
• Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
• Proficiency in tailoring content to different target audiences and adapting tone based on the brand's personality.
• Understanding of SEO principles and experience in crafting SEO-friendly content.
• Strong collaboration skills and the ability to work effectively in a team environment.
• Excellent time management skills with the ability to manage multiple projects and deadlines.
• Knowledge of industry trends and the ability to stay up-to-date with the latest developments in marketing and advertising.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
Note: Please include your portfolio or a link to your online portfolio when applying for this position.
ABOUT THE COMPANY
NWTN was founded in 2016 by Alan Wu with a vision of passenger-centric experience in Dubai, the United Arab Emirates. As a green mobility technology company, NWTN has defined the Smart Passenger Vehicle (SPV) as a vehicle concept emphasizing AI technologies and personalized passenger experience.