JOB DESCRIPTION / ROLE
We are currently working on a Digital Marketing Manager role for a Premium Financial Services Company in Dubai, UAE.
Responsibilities:
* Work closely with the head quarter digital team
* Develop and implement social media strategies and marketing campaigns
* Implement Google Adwords, Facebook Business, Twitter Ads and remarket campaigns
* Provide recommendations to the head quarter digital team regarding Test Ad Copy
* Ensuring CTR and CPA optimization for SEM campaigns
* Monitor campaign results and analyse key metrics (CPL, CPA, ROI)
* Manage the media, media spend and online media buying opportunities
* Provide recommendation regarding AB test on landing page
* Develop and implement offline events (seminars, workshop, expo)
* Manage the communication with vendors on venue, rundown, on-site setting, seating and guest arrangement
REQUIREMENTS
Requirements:
* Candidate must have a bachelor's degree in Marketing or relevant field
* Minimum 4 years of experience in digital marketing role
* Experience in working with external agencies
* Strong knowledge in Google Adwords, Facebook Business, Twitter Ads and PPC Channels
* Strong knowledge in in Microsoft Excel (pivot tables, Vlookups, chart building)
* Candidate must have excellent communication and analytical skills
* Candidate must speak/read/write Arabic and English fluently
* Experience in Forex is mandatory
* 'Hands-on' attitude, autonomous, flexible
ABOUT THE COMPANY
Robert Walters is one of the world's largest specialist professional recruitment consultancies with 53 offices spanning 24 countries.
We've helped thousands of professionals find permanent, contract and interim roles with leading global corporations, small to medium sized companies and innovative start ups. Our specialist recruitment focus includes: accountancy and finance, banking, engineering, operations, legal, IT, sales, marketing, procurement & logistics, HR and support/administration.
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