Digital Marketing Manager

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JOB DESCRIPTION / ROLE

Employment: Full Time

* Develops digital marketing strategy for MENA region
* Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

Client Details

* Global Technology Company
* Has continued YoY growth

Description

* Develops digital marketing strategy
* Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
* Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
* Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
* Identifies trends and insights and optimizes spend and performance based on the insights.
* Brainstorms new and creative growth strategies through digital marketing.
* Plans, executes, and measures experiments and conversion tests.
* Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
* Identifies critical conversion points and drop off points and optimizes user funnels.

Job Offer

* Be part of an exciting global business launching in the region.
* This is a fully remote position and applicant must have regional experience.

REQUIREMENTS

* BS/MS degree in marketing or a related field.
* Proven working experience in digital marketing, specifically in SEO and SEM
* Experience in optimizing landing pages and user funnels. Experience with A/B and multivariate experiments.
* Solid knowledge of website analytics tools
* Must come come from either agency, ecom or SAS industry

ABOUT THE COMPANY

Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.

The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:

Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal

The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.

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