Senior Data Analyst - Customer Analytics

Chalhoub Group

Dubai, UAE

Posted on: 7 May 2024

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Employment: Full Time

Senior Data Analyst - Customer Analytics - MUSE Loyalty Program


For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.

Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.

Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work®.

To keep the innovation journey going, the Group has set up "The Greenhouse", which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future-proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and a signatory of the Women's Empowerment Principles.

The role

As a Senior Data Analyst for MUSE Loyalty Program, you will use data from both physical and digital channels to develop a robust understanding of the performance of our business. You will be a critical partner for our business leaders in the Data & Analytics Team.

What you'll be doing

- Develop a unified view of member shopping behaviors and member engagement end-to-end performance.
- Increase the productivity of MUSE loyalty operations by harnessing data to simplify, improve UX, automate, reduce errors, and accelerate time-to-value.
- Generate actionable insights from data and champion their use to drive value.
- Predict and forecast potential outcomes, to support our core stream of marketing, benefits and experiences, operations, and training proactivity.
- Provide data-driven recommendations to optimize productivity, next best action, value, and ultimately customer delight.
- Identify new opportunities and business use cases to generate value.
- Work with the core data team to operationalize and deliver impact through data
- Champion the growth of trustworthy data critical to unearthing previously unknown behaviors which aid ongoing MUSE business operations.


What you'll need to succeed

- You can present data outputs/findings in a compelling storytelling way typically to a non-technical audience non-technical audience.
- You are strong at collaborating and solving problems in a cross-functional team environment, dynamic, and fast-paced environment.
- You are solutions-oriented to understand requirements and define the right methodology to conduct analysis (scoring, segmentation, predictive model).
- You preferably have a demonstrated expertise in working with large transactional data, app data, web data, eCommerce data, and soft/ qualitative data across GCC countries.
- You preferably have experience in conducting customer-level analysis across CX, UX, Media Performance.
- You can determine which customers to target for marketing campaigns using techniques including statistical clustering and value-based segmentation.
- You have first-hand experience with advanced analytics/machine learning concepts and techniques and their application to business decisions.
- You are preferably experienced in Google Cloud Platform, Google Big Query, and Looker software.

What we can offer you

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.


The Chalhoub Group is the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution and marketing services based in Dubai, the group has become a major player in the fashion, beauty and gift sectors regionally.

By blending its Middle East expertise and intimate knowledge of luxury, Chalhoub Group is building brands in the region, by offering service excellence to all its partners and a unique experience to its customers through its passionate teams.

With a growing workforce of more than 9,000 people, implemented in 14 countries, as well as the operating of over 470 retail outlets, the group's success is attributed to its most valued asset of highly skilled and dedicated teams. Professionalism and passion are what fuel the Chalhoub Group's competitive edge in today's market.

By being committed to implementing sustainable practices into their business, the Chalhoub Group has been awarded in 2013 the CSR Label from the Dubai Chamber of Commerce.

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