Senior Digital Marketing Specialist - Events And Entertainment

Inspire Selection

Abu Dhabi, UAE

Posted on: 9 Jan 2025

JOB DESCRIPTION / ROLE

Employment: Full Time

We are looking for an experienced and dynamic Senior Digital Marketing Specialist to join a high-performing team working on a variety of exciting events and entertainment projects in the UAE. This role is instrumental in driving ticket sales and lead generation through innovative and data-driven digital campaigns.

In this role, you will oversee the end-to-end development, execution, and optimisation of digital marketing campaigns for diverse events, ensuring alignment with strategic objectives. You’ll bring creativity, technical expertise, and a results-oriented mindset to deliver impactful marketing initiatives.

Responsibilities:
- Develop and execute ROI-driven B2C digital campaigns focused on ticket sales, lead generation, and conversions.
- Optimise digital platforms for SEO, mobile usability, and user engagement.
- Manage CRM initiatives, enhancing customer journeys and engagement through targeted campaigns.
- Analyse campaign performance and provide detailed biweekly, monthly, and post-event reports.
- Collaborate with cross-functional teams, including PR and social media, to ensure integrated marketing efforts.
- Build and maintain partnerships with digital platforms such as META and Spotify to explore innovative opportunities.

This is a unique opportunity to shape impactful marketing strategies while working with a collaborative and innovative team. If you have a passion for digital marketing and events, this role offers the perfect blend of challenge and excitement.

Join us and be part of delivering unforgettable experiences! Apply now to make your mark in the events and entertainment industry.

Requirements:
- 5+ years of experience in digital marketing, with a strong focus on events and entertainment.
- Proven expertise in managing B2C campaigns that drive measurable outcomes.
- Proficiency in CRM tools and marketing automation platforms.
- Technical skills in PPC, social media advertising, email marketing, and analytics.
- Fluency in English is required, with Arabic proficiency highly preferred.
- Strong analytical and problem-solving skills to optimise marketing efforts.
- Exceptional communication and interpersonal skills.
- A passion for events and the ability to thrive in a fast-paced, dynamic environment.

Salary:
AED 20,000 to 25,000 per month inclusive of fixed allowances.

ABOUT THE COMPANY

Inspire Selection is an award winning recruitment agency, headquartered in Dubai which recruits across the Middle East region. We employ highly knowledgeable, professional consultants who are experts in connecting the right people with the right opportunities. Our reputation has been built upon our honesty, integrity and our ability to source candidates of the highest calibre right across our specialist sectors. As a result, we are recruitment partners to a wide spectrum of organisations - from leading blue chip companies to smaller, local businesses. Sectors we cover include HR, Administration, Finance & Accounting, Legal, Sales & Marketing including Digital Marketing, IT, Oil/Gas/Energy, Engineering, Procurement, Manufacturing, Higher Education.

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