JOB DESCRIPTION / ROLE
• Develop and implement a comprehensive marketing plan to include social media, (Facebook, Twitter, and YouTube) print and online advertising (runners world, running calendars, google, Active.com, etc). These plans are to be accompanied by a method of tracking and reporting.
• Create, manage and implement all email marketing campaigns
• Expand and maintain customer email database
• Write and distribute regularly scheduled online newsletters
• Develop new partnerships and maintaining strong industry relationships
• Develop and implement all marketing and advertising projects
• Social Media o Develop and implement comprehensive social media marketing plan o Manage and update Facebook pages and websites
• Develop and promote video clips and Develop and implement website and social media campaigns
• Enhance social media outlets and opportunities to maintain communication and build fan base
• Develop new partnerships to increase traffic
• Plan & implement monthly social media calendar
• Track and analyze website and social media performance
REQUIREMENTS
• Bachelor’s degree
• A minimum 2-3 years marketing & social media experience
• Strong interest in fitness events, sports and marketing
• Proficiency with Microsoft Word, Excel, PowerPoint
• Experience with Photoshop, Illustrator, Content Management Programs and Email Marketing Software (i.e. Constant Contact)
• Experience in Digital Marketing is advantage.
• Self-motivated and confident in making sound business decisions
• Successful with outlining, managing and performing in multi-tasking environment
ABOUT THE COMPANY
italent has been around since 2012, when we saw that businesses needed better talent solutions for their employment requirements. By focusing our efforts on quality products and services that are simple-to-use and innovative, our team brings you the best results without any unexpected additional costs and unnecessary complications. Simply put, we love helping businesses find and keep the right people.
