JOB DESCRIPTION / ROLE
• Develop social media platforms from zero and increase the number of followers, likes in a short period of time (Facebook, Instagram, Twitter)
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections to improve customer engagement and promote social media campaigns
• Set up and optimize company pages within each platform to increase the visibility of the company’s social content by managing a high volume of daily social media posts
• Communicating with social media followers, including responding to queries in a timely manner
• Developing and managing social influencer programs and attending social influencer events
• Using analytical tools and evaluating the company’s social media presence and performance
• Conducting other job-related tasks
REQUIREMENTS
• MSc/MA in marketing, business administration, or relevant field
• Proven experience as a social media marketing specialist of at least 4 years
• Experience in developing profitable strategies and implementing the vision on different social media platforms
• Ability to build and increase website traffic on different social media platforms
• Familiarity with diverse business functions such as marketing, PR, finance, etc.
• Knowledge and experience in finance (e.g. stocks, cryptocurrency, etc.) and e-Sports will be considered an advantage
ABOUT THE COMPANY
A leading company in UAE.
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