Store Manager

Job description

The store manager will be responsible for the overall operations, profitability, and customer experience of our yarn and craft store, which specializes in high-quality yarns, knitting, crochet, and other craft supplies. A key aspect of this role involves overseeing and facilitating our in-store learning sessions, including knitting and crochet classes for all skill levels. The ideal candidate will be a passionate crafter with strong retail management experience, excellent interpersonal skills, and a genuine desire to foster a vibrant and inspiring creative community.

Key responsibilities:

• Retail operations & sales:
  • Oversee daily store operations, ensuring a clean, organized, and visually appealing environment.
  • Achieve sales targets by effectively managing inventory, merchandising, and promotional activities.
  • Develop and implement strategies to increase foot traffic and customer loyalty.
  • Process sales transactions accurately using the POS system and handle cash, credit, and gift card payments.
  • Manage opening and closing procedures, including cash reconciliation and security protocols.
  • Monitor and manage store expenses within budget.
• Inventory management:
  • Conduct regular inventory counts and manage stock levels to prevent overstocking or stockouts.
  • Place orders with suppliers, negotiate favorable terms, and build strong vendor relationships.
  • Receive, unpack, and organize incoming merchandise efficiently.
• Customer service excellence:
  • Provide exceptional customer service, offering expert advice on yarn types, patterns, tools, and craft techniques.
  • Handle customer inquiries, complaints, and returns professionally and efficiently, aiming for satisfactory resolutions.
  • Build strong relationships with customers, fostering a sense of community and belonging.
• Learning sessions & community engagement:
  • Develop, schedule, and promote a diverse range of knitting, crochet, and workshops.
  • Oversee the registration process for classes and manage class sizes.
  • Ensure class materials and equipment are readily available and in good condition.
  • Organize and host crafting events, “knit nights,” and community gatherings to engage customers.
  • Utilize social media and local marketing to promote classes and store events.
• Marketing & merchandising:
  • Collaborate with the owner to develop marketing strategies and promotional campaigns.
  • Manage the store's social media presence (e.g., Instagram, Facebook) with engaging content.
  • Stay updated on industry trends, new products, and popular craft techniques.
• Administrative duties:
  • Maintain accurate sales records, customer data, and employee files.
  • Generate regular reports on sales performance, inventory, and class registrations.
  • Ensure compliance with all health, safety, and retail regulations.

Education & experience:

• Bachelor's degree in business administration, retail management, or a related field preferred.
• Minimum of 3-5 years of proven retail management experience, with a strong preference for experience in specialty retail (e.g., craft stores, hobby shops, boutiques).
• Demonstrable experience in managing a team.
• Experience with POS systems, inventory management software, and basic accounting principles.

Skills & knowledge:

• Knowledge in knitting and crochet: basic or beginner knowledge in both knitting and crochet.
• Business acumen: strong understanding of retail metrics, sales forecasting, inventory control, and profit margins.
• Leadership & team building: proven ability to lead, motivate, and develop a high-performing team.
• Exceptional customer service: a genuine passion for helping customers, with a friendly, patient, and approachable demeanor.
• Communication skills: excellent verbal and written communication skills for interacting with customers, staff, suppliers, and for marketing purposes.
• Organizational skills: highly organized with strong attention to detail, capable of managing multiple tasks and priorities effectively.
• Problem-solving: ability to identify issues, analyze problems, and implement effective solutions.
• Marketing & social media savvy: experience in utilizing social media for business promotion and engaging with online communities.
• Adaptability: ability to thrive in a dynamic retail environment and adapt to changing trends and customer demands.
• Proficiency in Microsoft Office Suite (Word, Excel, Outlook) and Google Workspace.