Marketing Manager - Shopping Malls

Job description / Role

Marketing Manager - Shopping Malls
Salary: up to OR 3,200 based on experience, plus excellent bonus and family status benefits
Location: Oman

Our Client is a Leading developer and operator of shopping malls within the region.
Their continued expansion within the Oman market has created an opening for a highly skilled and talented Marketing Manager, reporting to the Marketing Director, to oversee all marketing activities across their malls within the country.

Key role is Marketing performance of the assigned area including reviewing asset-level budgets, implementing the marketing strategy defined by the SMBU Corporate Marketing and overseeing and supporting the Mall Marketing teams.

Responsibilities
• Review asset-level Marketing Calendar based on direction from the Line Manager
• This includes review and approve Marketing Calendar and provide input ensuring their consistency across as well as follow policies, procedures and guidelines communicated by the Shopping Malls Business Unit ”SMBU” Corporate Marketing.
• Develop annual Marketing budget for the assigned area with inputs from the Marketing team and Line Manager.
• Ensure timely implementation and compliance of the Marketing team to budget requirements.
• Responsible for the footfall evolution in the assigned area in close partnership with the retail partners by developing innovative and tailored joint marketing programmes targeted on customer needs that achieve measurable results in consumer footfall and spending.
• Administer the implementation of marketing campaigns or initiatives in the assigned area e.g. Loyalty Card Program in line with the SMBU Corporate Marketing and ensure its timely execution and monitoring.
• Manage relationships with major external agencies. This includes supporting the Marketing team in negotiating with external agencies as and when required.
• Manage relationships with key tenants and ensure that the Marketing team sustain a channel of communication with tenants through the retailer advisory meeting.
• Communicate directions from SMBU Marketing to Marketing team and escalate concerns to the Line Manager as appropriate for timely resolution.
• Ensure that all Audit findings / improvement areas are timely resolved and implemented in the assigned area of responsibility.
• Ensure compliance with the MAFP SMBU’s Code of Conduct, Departmental policies and HC Policies and Procedures at all times.
• Be the advocate and ambassador of aligning and cascading the MAFP values across SMBU and ensure that relevant team adhered to and exhibit the same all the time.
• Build the capability of staff reporting into by providing on time regular feedback including annual review on performance and identify areas of improvement / reinforcement for further development.
• Manage, guide and mentor the Marketing team reporting into and take full responsibility in identifying potential talent and timely supporting professional development.
• Lead by example – thrive to create an honest and open work environment where individuals collaborate/ support each other as a team and are passionate to achieve a common business objective

Requirements

• Bachelor’s degree in Business Administration / Marketing or equivalent.
• MBA in Marketing is highly preferred.
• Minimum 7 - 9 years of progressive experience in managing all aspects of Marketing functions in a highly dynamic and customer driven industry, preferably Retail / Luxury Hospitality / Real Estate in GCC or abroad.
• Possess a strategic ability and implementing a high level of “Customer Experience”
• Adept in calendar timelines
• Experience within digital / social media marketing domain
• Excellent communications skills in both English and Arabic

About the Company

italent has been around since 2012, when we saw that businesses needed better talent solutions for their employment requirements. By focusing our efforts on quality products and services that are simple-to-use and innovative, our team brings you the best results without any unexpected additional costs and unnecessary complications. Simply put, we love helping businesses find and keep the right people.