Essentials of Target Marketing
Online
Can be taken anytime
Professional Training Course
Yes (Details)
English
Course Overview
Do you want long-lasting business success? Target marketing is so important in business, so you can understand your customers and better satisfy their needs. This ultimately results in much more efficient marketing, better understanding of customers and enables creation of relevant promotional material. With this course you will learn to eliminate unnecessary elements, so you can be more focused and reach your goals.
Who should take this course
This course would be ideally suited to anyone hoping to set up their own business.
Accreditation
CPD & iAP
Course content
DEFINITION OF MARKETING AND MARKET SEGMENTATION
- Definition of Marketing
- Explaining Market Segmentation
HOW TO TARGET A MARKET SEGMENT?
WAY OF POSITIONING YOUR OFFERING AND SOURCES OF SALES GROWTH.
- Way of Positioning Your Offering
- Explaining Sources of Sales Growth
HOW TO DERIVE VALUE FROM YOUR CUSTOMERS? & CUSTOMER EXPERIENCES.
- How to Derive Value from Your Customers?
- Way of Creating Great Customer Experiences
THE PROCESS OF SUCCESSFUL BRANDING
DEFINITION OF CUSTOMER DRIVEN PRICING
MARKETING COMMUNICATIONS STRATEGY
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