Marketing and the Environment

After completing this course, you should be able to:

• Identify actors and forces in the micro- and macro-environment
• Identify the essential insight regarding demographic segmentation revealed by census 2010
• Name a marketing response to technological and ecological concerns
• Identify the impact of economics and political and government regulation on marketing practice
• Define the global Business Management & MBA environment in terms of cultural, technological, ecological, economic, and political/legal factors that create opportunities for marketers

Students, aspiring professionals, Interns, executives etc.

Basic English and computer literacy required

Contributes to Professional and technical skill development in this area

IACET endorsed printable certificate on scoring 80% pass

Marketers must anticipate and plan for the many external factors influencing their strategic decisions. Not only are the factors at work at the current moment a concern but also changes coming over the horizon. Even though external forces are beyond marketers\' control, any Business Management & MBA decision-maker must still take those influences into account in developing the marketing mix. This course will examine the impact of actors and forces in the environment on the strategic decisions of the marketing mix. 

Ed-Next is one of the UK’s fastest growing online educational providers. With a large library of life changing training programs and access to over 3500 online skill based programs, Ed-next really is your number one choice for online education.

Ed-next offers flexible and engaging online learning that you can adapt around your busy lifestyle. You do not need to take time off work or make major life changes. You just need to choose your courses and start enjoying your learning. It’s as easy as that. If you are looking to improve your skills or to take your career in a new direction then look no further. With thousands of courses to choose from there really is something for everyone.

Ed-next is trusted by students, professionals and companies across the world we have a tack record in getting results and helping people achieve their dreams. It’s time to begin your Ed-Next Learning experience!