CP&A Manager

Job description / Role

Key Accountabilities

In line with the job purpose, key accountabilities will entail the following:

Category Activation and NPD Launches

- Compile Sales Activation Master Plans (SAMP) that include POS material and visibility plan based on 5P Picture of Success; forecasting, stock management & allocation; execution directives and KPI's, etc. supported by compelling fact-based Ready-to-sell (RTS) commercial propositions.
- In collaboration with POB Manager, co-ordinate in-store category/brand advertising with the relevant stakeholders across sales and marketing to ensure excellence and consistency in execution output.
- Actively track launch/activation implementation and performance, also conducting post-evaluations to be shared with the commercial organisation.

Gross To Net

- Drive from the SAMP the detailed spending plan by month by customer in line with the overall budget.
- Manage and phase the total funds into the different components, AVS, ALS, promotion, secondary visibility and activations of NPD

IBP management

- Jointly lead and coordinate the forecast by category by markets.
- Lead, implement and sponsor the overall marketing strategy
- Own and design of the channel strategy
- Own the opps and risks.
- Collaborate with Key Accounts and Demand planning teams on sales planning and forecasting to provide input into sales trends (internal and external) and align forecasts to plan by category.
- Support Key Accounts team with relevant category inputs for Joint Business Planning with core customers.
- Identify gaps in shopper needs and influence the Category team to enhance category development capability.
- Identification of Channel/Customer opportunities and provide recommendations (customer specific or otherwise) to leverage category growth.

Requirements

Qualifications

Person Specification

- 7-10 years' experience in Shopper Marketing Activation strategies
- Experience in developing business reporting and KPI dashboards for a full picture of channel, customer and consumer performance
- Understand promotional tactics, execution and fulfillment processes
- A preference for customer facing experience, Accounts and / or Operation

About the Company

Mondelez International, Inc. (NASDAQ: MDLZ) is one of the world's largest snacks companies, with 2015 net revenues of approximately $30 billion.

Our dream is to create delicious moments of joy in everything we do. Nearly 100,000 employees support this dream by manufacturing and marketing delicious food and beverage products for consumers in approximately 165 countries around the world.

We are the world's pre-eminent maker of snacks, with leading market shares in every category in which we compete. Mondelez International holds the No. 1 position globally in Biscuits, Chocolate and Candy as well as the No. 2 position in Gum. (source: Euromonitor)

About 85 percent of our annual revenue is generated in fast-growing snacks categories, and nearly 75 percent of our sales come from outside of North America.