Marketing Expert

Job description / Role

• Works with Senior Sales & Distribution Manager in order to identify opportunities for communication and promotional activities
• Analyze customer segmentation, identify opportunities, and define appropriate promotional plans for each specific segment
• Work with sales team in order to identify requirements for promotional campaigns, B2B and B2C
• Support the customer communication strategy through all available channels
• Liaise with PR&C department for the implementation of BTL promotional activities, including sales events and production of sales collaterals
• Monitor the compliance of any BTL / B2C marketing activity with the approved budget
• Play an integral part in generating new sales leads through outbound activities
• Drive and support the development and implementation of the customer social media strategy

Requirements

• BA in Marketing
• Fluent English and Arabic - written and verbal is a required
• Capability to work with Apple Mac computers and software
• Graphic design skills are highly desirable
• Proven experience in marketing with a minimum of 5 years in this position, including managing relationship with marketing & communication agencies.
• Knowledge of Qatari market trends, media industry and social media trends and strategies
• Previous copyrighting experience would be highly desirable

About the Company

Qatar Project Management (QPM) is an independent subsidiary of Barwa Real Estate Development Company that provides expertise in Project Management, Design Management, Construction Management, and Contract Administration together with other associated Project Management functions. Established in 2008, QPM is centralized platform for provision of Project Management services to Barwa and Qatari Diar as well as local and international markets. QPM provides these services through an in-house team of highly-skilled, motivated, and qualified professionals supported by state-of-the-art information technology and highly-effective Project Management systems.