Marketing Expert

Job description / Role

Marketing Expert – Qatar
CLIENT

Linum Consult’s client operates out of the Middle East. Due to continued growth, they are currently seeking a Marketing Expert to join their team in Qatar.

RESPONSIBILITIES

• Working with the Marketing Manager and team in order to identify opportunities for communication and promotional activities, ensuring brand consistency and cost-effective use of resources
• Working with the Sales team in order to identify requirements for awareness and promotional campaigns for B2B, B2B2C, and B2C markets
• Analysing customer divisions, identifying opportunities, and defining appropriate plans for each division
• Cultivating relationships with partners, influencers, and other stakeholders to maximise brand awareness
• Liaising with PR and BD departments for the implementation of BTL promotional activities, including sales events, retail collaborations, and production of sales collaterals
• Monitoring the compliance of any BTL/B2C marketing activity within the approved budget
• Driving and supporting the development and implementation of the marketing communications, social media, and digital marketing initiatives through all applicable channels

PROFILE

• Bachelor’s degree qualification in Marketing, Business Administration, Public Relations, or similar relevant field
• At least 10 years’ experience in marketing communication, within the transportation/airline industry and with advertising/marketing agencies within a multicultural environment
• Demonstrable experience in strategic and tactical marketing planning and campaign execution, with strong knowledge of social media marketing. Strong understanding of digital marketing
• Good understanding of local marketing trends, media industry, social media trends and strategies
• Solid experience in design, copywriting, content writing, SEO, digital and email marketing
• Excellent communication skills in English

About the Company

Linum Consult is a niche global consultancy specialising in international recruitment of white collar workers across the Construction & Engineering, Mining and Oil & Gas sectors. We provide a full 360 consultancy service for clients, candidates and partners to eliminate the potential pitfalls of international mobilisation.

All Linum Consultants are industry experts with in country, international, multi-cultural experience. We provide precise market information combined with local knowledge to help facilitate informed decisions that are often life changing.