Marketing Manager

Job description / Role

Job Purpose:
Responsible for the company’s PR, media, promotions, and advertising, and develop, establish and maintain marketing strategies to meet company objectives

Key Responsibilities:
• Develop marketing plans and projects based on company objectives
• Liaise and build relations and contacts with media, advertising and marketing companies
• Conduct market research to determine market requirements
• Conduct market analysis, customer research, current market conditions and competitor information
• Monitor, review and report on all marketing activity and results
• Involve in marketing budget and review
• Execute marketing activity within agreed budget
• Write press releases, as and when required
• Prepare photo shoots
• Manage the production of marketing materials, including leaflets, posters and flyers.
• This can involve writing and proofreading copy, and liaising with designers and printing companies
• Arrange for the effective distribution of marketing materials
• Maintain, build and update mailing databases
• Organize and attend events and exhibitions
• Develop strategic relations to secure sponsorship to assist with the publicity and funding of marketing projects
• Carry out market research and customer surveys to assess demand, brand positioning and awareness
• Monitor competitor activity
• Performs tasks assigned from time to time

Requirements

Experience
• Minimum of 8-10 years relevant and hand-on work experience in retail or mall marketing operations preferably in the GCC
• Strong written and verbal communication skills in English and Arabic languages (preferred)
• Strong analytical and presentation skills
• Proficient in MS office software applications
• Knowledge on graphic design

Attributes
• Maintains standards of conduct
• Possess cultural awareness and sensitivity
• Flexible and adaptable
• Ability to interact effectively with people across all level in the organization
• Smart, proactive and hard working
• Able to be trusted with confidential and sensitive company information

Education background
• Graduate degree in Marketing / Advertising / Public Relations

About the Company

A leading real estate company in Qatar.