Posted
Ref: RP714-20299
Job description / Role
Job Description
- Align local marketing activities with Global directives
- Follow up with brands on assets, product details, social media details, 360 plan participation, brand calendar activation details, and any miscellaneous questions or issues that might arise from an executional standpoint
- Develops messaging, themes and tangible product selling hooks for new and backlist products for seasonal and thematic campaigns
- Participates in the planning and preparation for all sales conferences
- Oversee all reporting correspondence with authors
- Create promotional materials (slides, flyers, memes, comparison charts, sell sheets, ) for campaigns and process orders for those that are outsourced for printing
- Manage marketing budget within budget across multiple brands/projects, including planning, reporting, accruals
- Manage product portfolio including
- Also includes managing other team members assigned to the event and ensuring that their components are being completed at the highest standards setting and maintaining a comprehensive production schedule for all team members to adhere to
- Must be able to interact with senior level executives in a professional manner, sometimes as clients and regularly as hospitality guests at an event, along with ad sales clients
Requirements:
- Knowledge and understanding of systems and processes which support marketing and sales functions
- A Marketing qualification or degree would be an advantage but is not essential
- Strategic and tactical marketing planning
- Marketing campaign return on investment (ROI) analysis
- Strong experiences in execution and production management of 360 marketing assets (Video, Print, Digital)
About the Company
A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.
We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.
From luxury to economy and in every corner of the globe, AccorHotels' more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.
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