Associate Director UX CX Design

Job description / Role

Description

The UX / CX lead owns the customer and guest experience design strategy across Qiddiya’s digital products. This role ensures seamless, high-quality journeys that enable conversion, adoption, and guest satisfaction from initial planning through in-destination engagement.

The role enables continuous experience improvement through user research, testing, and measurable UX performance, shaping product direction in partnership with Product, Delivery, and Engineering teams.

Key responsibilities

• Define and maintain the UX/CX strategy and design principles aligned to business and guest KPIs.
• Lead UX research, testing, insights analysis, and journey mapping across digital products.
• Develop and scale a shared design system to accelerate delivery alignment and consistency.
• Translate commercial and operational requirements into actionable design decisions and prototypes.
• Collaborate with Product Managers to influence roadmap prioritization based on guest insight.
• Partner with Engineering to assure seamless implementation of design and accessibility standards.
• Design and run usability testing and experimentation programs to validate and optimize UI/UX.
• Facilitate workshops to support collaborative understanding of user needs and experience gaps.
• Coach and mentor design talent to elevate capability maturity and craft excellence.
• Lead performance tracking of UX metrics and continuous optimization of digital experience.

Requirements

• 10+ years UX/CX design leadership experience in consumer digital environments.
• Portfolio demonstrating transformation of complex omni-channel experiences.
• Strong knowledge of usability testing, data-driven design, and accessibility standards.
• Proficiency in design and prototyping tools such as Figma.
• Commercial awareness with proven ability to influence roadmap direction and KPIs.
• Strong communication and collaboration with cross-functional delivery teams.

Benefits

Offering a comprehensive compensation and benefits package.