Communications Data Analyst

Job description / Role

Company overview

Aramco energizes the world economy. Aramco occupies a unique position in the global energy industry. We are the world's largest producer of hydrocarbons (oil and gas), with the lowest upstream carbon intensity of any major producer. With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco's value to society.

Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generation-spanning view of the future, born of our nine decades of experience as responsible stewards of the Kingdom's vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits not just to the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.

We are one of the most profitable companies in the world, as well as among the top five global companies by market capitalization.

Overview

We are seeking a Communications Data Analyst to join the Communications Strategy Department. The Communications Strategy Department is a key department within Corporate Communications of Saudi Aramco. The department manages, tracks, and executes the company's advertising campaigns, corporate sponsorships, and develops communication and content strategies as well as tracks and monitors the reputation of the company in key target markets around the world.

As a Communications Data Analyst, you will be responsible for collecting, analyzing, and interpreting large datasets based on established models to provide actionable insights on our company's reputation and brand in different markets and segments, and suggest data-driven strategies to improve it.

Key responsibilities

• Oversee the company's global quantitative reputation study and supporting qualitative program of focus groups and in-depth interviews.
• Oversee the company's social listening and insights program system which gauges all Saudi Aramco sentiment across digital media platforms including traditional media, social media, digital media, and forums.
• Oversee company brand measurement and research to identify return on investment from advertising and sponsorships.
• Develop relevant KPIs and track performance for regular KPI reporting.
• Coordinate and collaborate with internal partners to track and measure impacts across events, communications, and public relations activities.
• Manage the company's central hub and repository of reputation and brand research and data.
• Manage contracting and invoicing associated with the contracted agencies.
• Conduct high-level statistical analysis on available datasets for integrated driver analysis.
• Develop survey and data sourcing design guidance to drive statistical connectivity across diverse data sets while ensuring statistical relevance and cost effectiveness of individual studies.

Education and experience requirements

• Bachelor's degree in Statistics, Computer Science, Data Science, or related discipline from an accredited university. Advanced degree is a plus.
• 15+ years of experience in data science, market research, or analytics.
• Strong project management experience.
• Demonstrated ability to draw insights from and understand structured and unstructured data.
• Ability to work with technical tools such as SPSS, Power BI, and Tableau in addition to Pulsar and other audience intelligence software.
• Advanced written, presentation, and verbal communication and people skills; must be adept at relating, communicating, and presenting data to non-experts and non-technical professionals.
• Proficiency in languages like Python, R, and SQL is required.
• Extensive background in quantitative and qualitative research, data analysis and visualization, machine learning, and statistical modeling.

Job post duration

Job posting start date: 07/01/2025
Job posting end date: 12/31/2025

Working environment

Our high-performing employees are drawn by the challenging and rewarding professional, technical, and industrial opportunities we offer, and are remunerated accordingly.

At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world's most complex challenges, we provide an environment that fosters innovation and growth.