Country Brand Manager - FMCG

Job description / Role

Country Brand Manager - FMCG - KSA

- Lead the marketing strategies for the country (KSA)
- Lead planning and implementation of marketing BTL activities in the country, working closely with trade marketing and regional marketing team
- Support the regional brand, marketing and innovation strategy – focus on brands, categories and product range
- Analyse and report on marketing metrics on a monthly basis to the regional marketing team and work to identify areas of gaps/ opportunities for improvement
- Update, maintain, full review of category, competition and own brands – fact sheets of marketing metrics, guard books, POD, learnings, etc
- Support implementation of local research - for projects led by regional marketing team
- Support regional ATL initiatives – such as new communication development or media, by providing local insights

Salary:
SAR 30,000 to 35,000 per month inclusive of fixed allowances.

Requirements

- Detailed experience in working within KSA mandatory
- KSA Nationals are proffered for this position.
- Minimum 3 years of marketing experience at an FMCG company.
- Marketing degree or post graduate diploma in marketing

About the Company

At Hays, we invest in lifelong partnerships that empower people and businesses to succeed. With over 50 years’ success under our belts and a workforce of 10,000+ people across 32 countries, we’ve evolved to put our customers at the heart of everything we do.

So much more than a specialist recruitment business, what really sets us apart is our knowledge through scale, deep understanding and our ability to meaningfully innovate for our customers. By providing advice, insights and expertise on issues you face today in the fast-paced world of work, we help you make the right decisions for tomorrow.

Offering an unrivalled suite of recruitment and workplace solutions, whether you’re looking for what’s next in your career, or have a gap to fill, we’ll help you get where you want to go.

You can rely on us to deliver today and help you plan for tomorrow.