Digital Marketing Manager

AccorHotels

Saudi Arabia

Ref: RP714-4991

Job description / Role

Employment: Full Time

Hotel Anwar Al Madinah Movenpick Looking for highly Passionate Individual with hands on experience who should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution

What is in it for you:
- Employee benefit card offering discounted rates in Accor worldwide
- Learning programs through our Academies and the opportunity to earn qualifications while you work
- Opportunity to develop your talent and grow within your property and across the world
- Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21

What you will be doing:
- Your daily tasks will include to develop website content for hotels on weekly basis.
- monitor and manage hotel websites through audits and propose actions to increase revenue and the profitability of the brand channels.
- assist in implementing corporate initiatives across hotels, create and analyze performance reporting, as well as propose solutions for improvement and other tasks which may be necessary.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Innovative new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with Sales & Reservation teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements

Your experience and skills include:
- BS/MS degree in marketing or a related field
- Excellent in English and Arabic (read and write)
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Web Trends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google AdWords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices in online marketing and measurement.
- Your team and working environment:
- When you join us , you become part of team that put people first-its guest, its colleagues and its owners. At Anwar Al Madinah, you are much more than an employee, you are respected member of a company where relationships matter most.

Note: This position is only available for Nationals & Resident of Kingdom of Saudi Arabia.

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.

By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor.

Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.

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Marketing Manager salaries in Saudi Arabia

Average monthly compensation
SAR 23,000

Breakdown available for industries, cities and years of experience