Media Buyer

Job description / Role

About Squadio

Squadio is a global remote-first IT service provider headquartered in Riyadh, KSA, with delivery centers in Egypt and KSA. Our distributed teams are located in Tunisia, Egypt, KSA, Palestine, Nigeria, and India. We were founded in 2011 in Riyadh, KSA, as an app development company (previously Ibtikar Technologies) and successfully pivoted our model to support the growing need of startups and companies seeking to hire and manage their own engineering teams remotely with engineers vetted by Squadio's talent community.

About the role

We are seeking an exceptional Media Buyer. A Media Buyer is an advertising professional responsible for leading advertising efforts, negotiating and purchasing ad space and time to effectively reach target audiences. They analyze target demographics, develop media buying strategies, negotiate rates with media outlets, and optimize budgets to maximize ad exposure.

Responsibilities

• Help identify target audiences and plan media campaigns
• Create and manage paid ads
• Analyze data and reports
• Monitor budget and manage costs
• Provide a weekly performance report for each campaign across all platforms
• Optimize plans and budgets according to the best media mix
• Experiment with new platforms and channels
• Monitor costs and return on investment (ROI)

Requirements and skills

• Proven experience of not less than 3 years as a Media Buyer or similar role; experience in digital media is preferred
• Familiarity with the Saudi advertising market including media buying, planning, and research
• Interest in following advertising and media trends
• Working knowledge of media analytics software (e.g., comScore)
• Excellent communication and negotiation skills
• Organizational and multitasking abilities
• Attention to detail
• Critical thinking skills