Sales Section Manager

Job description / Role

Group overview

Headquartered in Riyadh, Saudi Arabia, we operate construction and manufacturing businesses, design & development centers and a host of facilities in the Middle East and other countries.

alfanar is involved in:

• Electrical, electromechanical and civil engineering construction
• Manufacturing and marketing electrical construction products
• Allied engineering services

Our main divisions:

• alfanar electric
• alfanar construction
• alfanar building systems

alfanar electric

alfanar electric is the industrial arm of alfanar, manufacturing a variety of low, medium and high voltage electrical construction products.

alfanar electric operates industries in:

• Riyadh and Jubail, Saudi Arabia
• Dubai, UAE
• London, UK

alfanar has a development and engineering center in Chennai, India.

Industrial complex, Riyadh

The center of alfanar’s industrial activities is alfanar Industrial Complex situated in the Third Industrial Zone on Al-Kharj Road, Riyadh.

Spread across 700,000 square meters, the complex houses alfanar’s facilities.

The complex has a comprehensive infrastructure including a data and communication center as well as a commercial zone.

Job purpose

Lead and optimize the sales team in promoting and selling electrical systems, driving the promotion and sales of electrical systems and solutions, while ensuring customer satisfaction and meeting sales targets.

Key accountability areas

Sales strategy and planning

• Contribute to the development of sales strategies and plans for systems and solutions.
• Prepare and execute annual sales plans to achieve section sales targets.
• Monitor sales performance and recommend corrective and preventive actions to address deviations.

Sales execution

• Ensure the sales team fulfills all aspects of the sales process, including order processing and distributor coordination.
• Support negotiations and ensure compliance with pricing policies and contract terms.

Customer relationship management

• Build and maintain strong relationships with customers, contractors, and other key stakeholders to enhance business opportunities.
• Follow up on opportunities and provide solutions to customer requirements.

Market research and analysis

• Conduct regular market analysis to track industry trends and competitor activities.
• Provide market insights and recommendations to management for decision-making.

Internal communication

• Ensure effective communication between the sales section, factories, and other departments to align on business plans and objectives.
• Coordinate with marketing and prequalification teams to support product positioning and promotion efforts.

Team development and performance

• Define yearly objectives and KPIs for the section sales team.
• Identify training needs, support skill development, and ensure high performance levels.

Reporting and compliance

• Prepare regular progress reports on section sales performance and market conditions.
• Ensure compliance with company sales policies, processes, and reporting standards.

Role accountability

HR proficiency:

• Ability to recruit, recognize and cultivate high performers and expose them in order to create a robust second line of management.
• Ability to recognize low performers and guide them to improve or release them.
• Ability to treat subordinates equally without any discrimination.
• Assessment criteria of subordinates is performance that leads to planned results.
• Ensure availability of delegation of authority matrix to have sufficient delegations as per company policy.

Responsibility:

• Must take full responsibility for his operation as per the job description and the required deliverables from this position, taking into consideration the general company guidelines.
• Able to anticipate problems and make the necessary proactive steps to prevent them.
• Ability to take necessary and proper timely decisions.

Delivery:

• Deliver the required results in timely manner with required quality and cost.

Making a tangible difference:

• Must make a tangible difference to his area of operation and exceed business expectations.

Business planning and performance:

• Able to transform the corporate goals into business plans.
• Able to plan, follow-up and execute those plans, whether they are annual or development plans.
• Monitor the plan performance and initiate action to strengthen results and take the corrective action accordingly.
• Provide periodic work progress reports.
• Responsible for monitoring and controlling budgets and expenses to achieve the optimum cost efficiency.

Business process improvements:

• Develop, coordinate well-defined written systems, policies, procedures, and seek automation opportunities as much as possible.
• Should be conversant and able to navigate through IT solutions especially those relevant to his job and business.
• Promote the automated systems and using them fully, to spread its culture.

Quality:

• Quality is considered as alfanar’s prime competitive advantage as such, managers are expected to act accordingly.

Adaptation:

• Adapt to new and alternative techniques, technologies, management structures, and business models.

Health, safety and environment:

• Ensure a safe, secure, and legal work environment as per the standard regulations.

Academic qualification

Bachelor degree in electrical engineering or any relevant field.

Work experience

6 to 10 years

Technical / functional competencies

• Solution sales
• Solution sales support
• Business acumen
• Sales forecasting
• Sales management
• Sales planning

About the Company

alfanar builds efficient energy systems & solutions of the present and sets up infrastructures for a brighter future.

We assist utility sector partners & customers in transforming cities into sustainable, habitable, and inclusive Smart Cities by harnessing renewable energy resources from wind, solar, and waste heat energy. Promoting the transition to a sustainable eco-conscious future.

Using world-class technologies, we develop unrivaled quality electrical solutions & products from our manufacturing facilities, to solve the world’s major energy challenges and make the world a better viable place.

Diligence, Efficiency, and Innovation are the key criteria our teams adopt in order to continuously provide effective solutions. We’re constantly equipping our teams with the tools they need to expand their horizons and reach higher grounds.

Being in an ever-changing environment with a crucial impact on their surroundings, our employees are nurtured to become keen thinkers with highly refined skills and a consistent outlook on the future, working together on finding the next big innovation.