Assistant Digital Marketing Manager - Retail

Black Pearl Consult

Dubai, UAE

Posted
Ref: RP174-1004

Job description / Role

Employment: Full Time

We have been assigned a role from one of our clients, who is a luxury furniture company and is looking for an Assistant Manager – Digital Marketing to be based in Dubai, UAE. You should be able to execute digital marketing campaigns, including web, SEO/SEM, email, social media, digital marketing analytic, and display advertising measuring. Reporting to the Marketing & E-Commerce Head, you will be maintaining the social media presence of the company across all digital channels, delivering a high-impact PR Campaign to compliment advertising.

Other responsibilities will include but not limited to:

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains social media presence of the company.
• Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROAS and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end consumer experience across multiple channels and customer touchpoints.
• Identifies critical conversion points and drop off points and optimizes user funnels
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Manage photo shoots, video shoots and content creations to be used for campaigns and digital platforms.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Liaise with Digital Marketing Agency and internal stakeholders.
• Liaise with publications to effectively manage press relationships, editorial requests, and promotional materials.
• Manage the production and distribution of marketing materials.
• Manage and maintain marketing invoices and expenses.

Requirements

To be considered for this job, you need to meet the following criteria:

• Proven working experience of 3 – 4 years in digital marketing
• Strong knowledge in Digital Marketing Campaigns, SEO/SEM, and Advertising
• Strong communication and presentation skills
• Bachelor’s degree in Marketing, Advertising, or a similar degree
• Proficiency in English; Arabic is desirable

Disclaimer: Black Pearl will never ask for money or any form to charge our candidates just to process or consider their application for any of our available vacancies. If you happen to receive such a request from any members of our staff or other individuals claiming to be part of Black Pearl.

About the Company

Black Pearl is a progressive, dynamic and well structured HR solution provider that offers permanent recruitment services, HR consultancy, psychometric assessments, coaching and also professional training services for clients from different corporate sectors in the Middle East.

Like a rare and unique black pearl, we consider our partnership with our clients and job seekers as a fine, precious and valuable encounter that needs to be affirmed, developed and supported with a strong commitment to deliver not only the right services but the best in the industry.

Our aim is to meet and exceed the expectations of our clients, strategically offering Black Pearl services that are customized to the unique requirements of our clients and job seekers alike, resulting in effectively achieving goals and all that is required in this ever evolving and competitive market.

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Marketing Manager salaries in UAE

Average monthly compensation
AED 14,000

Breakdown available for industries, cities and years of experience