Brand Marketing Executive

Job description / Role

Key Responsibilities
Brand Development & Strategy
• Support the creation and execution of brand marketing plans aligned with company objectives.
• Ensure consistent brand identity and messaging across all channels.
• Conduct competitor and market analysis to identify opportunities for brand positioning.

Marketing Campaigns
• Plan, execute, and monitor integrated marketing campaigns (digital, social, print, events).
• Coordinate with creative teams/agencies for content development and campaign assets.
• Track and measure campaign effectiveness, providing insights for optimization.

Digital & Social Media Marketing
• Manage brand presence across digital platforms (website, social media, email).
• Develop engaging content that builds awareness and drives customer engagement.
• Analyze digital performance metrics and suggest improvements.

Event & Promotion Management
• Assist in planning and executing promotional events, sponsorships, and activations.
• Build relationships with partners, vendors, and stakeholders to maximize brand exposure.

Collaboration & Communication
• Work closely with sales, product, and creative teams to ensure alignment of brand strategy.
• Support internal communications and training initiatives on brand guidelines.

• Candidate must have 2-3 years of experience
• Must have a bachelor's degree
• He/ She will be based in Dubai but will have to work for all over GCC and RSA
• Strong communication skills
• Must have a good brand marketing knowledge

About the Company

Brand Folio LLC is the regional distributor for a leading sports brand in the Middle East, Africa and CIS.