Brand Marketing Manager

Job description / Role

Key Responsibilities:
• Develop and execute strategic marketing and brand positioning plans for the Nursery and Schools.
• Lead digital campaigns across social media and CRM platforms to increase admissions leads.
• Conduct market research, competitor benchmarking, and parent persona analysis.
• Oversee brand communications, creative content, and storytelling that reflects our international education philosophy.
• Plan and manage events, open days, partnerships, and community outreach programs.
• Drive admissions growth targets through integrated marketing strategies.
• Manage marketing budgets, agencies, and performance dashboards.

Profile We Are Looking For
• Degree in Marketing, Business, Communications, or related field.
• Minimum 5+ years' experience in strategic marketing** (Education sector experience is an advantage but not mandatory).
• Proven leadership expertise in digital marketing, branding, and customer acquisition.
• Strong analytical mindset, content development skills, and data-driven decision-making capability.
• Creative thinker with hands-on execution ability and a results-oriented approach.
• Excellent communication and presentation skills.

Salary:
AED 5,000 to 8,000 per month inclusive of fixed allowances.
Additional benefits: Visa and Insurance

About the Company

Excelsior is a bespoke HR and recruitment consultancy, specialising in the Security, Facilities Management, Education and Automotive sectors. Excelsior provides a high quality, reliable and affordable solution to companies in these sectors.

Exciting opportunities and market insights will be regularly posted on this page. If you are a talented individual looking for a change, then our highly experienced Consultants are ready to match you with an exciting new career opportunity.