BTL Marketing Activation Manager

Hays

Dubai, UAE

Ref: GP222-2686

Job description / Role

Employment: Full Time

Your new company:

You will work for a global organisation, as part of their established marketing team in the UAE. They have offices in the UK, Europe and Middle East, and are a leader in their industry. This role would suit someone who has established experience in B2C BTL marketing activation, understanding how to position a brand to consumers and develop long lasting customer relationships.

Your new role:

You will have a broad and varied role, which focuses on the development of brand and activation programmes which will ultimately result in a wider brand awareness and driving consumer engagement across the region. You will work with promoters to enable them to understand and communicate the brand message to consumers, you will also implement clear guidelines to ensure the correct implementation of strategy across multiple channels. You will work on the development and delivery of POS and face to face promotions materials for each cycle across the financial year.

Requirements

What you'll need to succeed:

You will ideally have experience working for a multinational organisation, with multiple stakeholders across various departments and levels of seniority. You will have a can-do attitude, with excellent attention to detail and problem solving skills. You will have experience with ROI analysis, and understanding of how to work with a P&L. You will have both English and Arabic language skills.

What you'll get in return:

You will have the opportunity to work as part of a successful business, in this creative role which is critical to the growth in consumers for the business. You will earn a monthly salary of up to 25,000 AED with an excellent benefits package.

About the Company

At Hays, we invest in lifelong partnerships that empower people and businesses to succeed. With over 50 years’ success under our belts and a workforce of 10,000+ people across 32 countries, we’ve evolved to put our customers at the heart of everything we do.

So much more than a specialist recruitment business, what really sets us apart is our knowledge through scale, deep understanding and our ability to meaningfully innovate for our customers. By providing advice, insights and expertise on issues you face today in the fast-paced world of work, we help you make the right decisions for tomorrow.

Offering an unrivalled suite of recruitment and workplace solutions, whether you’re looking for what’s next in your career, or have a gap to fill, we’ll help you get where you want to go.

You can rely on us to deliver today and help you plan for tomorrow.

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