Co-Marketing Manager

Tabby

Dubai, UAE

Posted
Ref: PP000-19979

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Job description / Role

Job Type
Full Time

Job Location
Dubai, UAE

Nationality
Any Nationality

Salary
Not Specified

Gender
Not Specified

Arabic Fluency
Not Specified

Job Function
Marketing, Advertising & PR

Company Industry
Marketing, Advertising & PR

Description

Tabby is looking for a co-marketing manager to lead strategic growth across a portfolio of high-value merchants and digital agencies. This role blends campaign strategy, partner development, and cross-functional collaboration - all designed to drive measurable outcomes across owned and paid channels.

You'll be responsible for co-marketing plans across your portfolio, supporting acquisition, retention, and upsell. You'll also grow Tabby's agency relationships - helping agencies unlock new performance opportunities and build long-term, scalable partnerships.

Key responsibilities

Lead co-marketing strategy for your portfolio of merchants and media agencies

Manage end-to-end partner communication - from planning and launch to reporting and performance reviews

Build long-term agency relationships that support scalable, high-performing campaign execution

Support onboarding and enablement of new agency partners to integrate with Tabby Ads

Monitor campaign and pipeline health using internal dashboards and tools

Analyze performance and deliver clear, data-backed recommendations to improve ROAS and increase investment

Identify upsell and cross-sell opportunities across Tabby Ads surfaces

Ensure seamless campaign delivery across app, push, email, and WhatsApp in collaboration with internal teams

Work closely with AdOps, Product, and Brand Studio teams to align on campaign goals and execution

Share partner feedback and insights to improve internal workflows and influence product development

Skills, knowledge & expertise

4-6 years of experience in digital marketing, agency partnerships, or ad sales

Fluent in Arabic and English (spoken and written)

Proven ability to manage advertisers or agencies, deliver performance outcomes, and drive commercial growth

Strong understanding of performance marketing and digital campaign strategy

Excellent communication, project management, and stakeholder management skills - you love keeping things on track

Comfortable using dashboards, attribution tools, and performance data to guide decisions

Experience using Meta Ads Manager, TikTok Ads, Snap Ads, or Google Ads

Exposure to affiliate, retail media, or performance-led fintech campaigns

Familiarity with the MENA agency ecosystem

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