Corporate Brand Officer

Madi International

Dubai, UAE

Ref: MP993-26

Job description / Role

Employment: Full Time

• Responsible for building one or more brand across Madi international work field as per set strategy & client expectation.
• Handle all brand communications & negotiations with international & local suppliers.
• Develop brand business plan based on brand strategy and positioning.
• Develop & Execute strategic trade marketing plans and ensure on time implementation.
• Develop & Execute marketing activity, POSM, catalogues, communication, media & PR plans and ensure on time implementation.
• Ensure proper communication of all plans with respective people within the company such as sales teams and principles.
• Responsible for the brand development and brand revenue.
• Market visits based on the brand/role/company needs.
• Accountable on the brand budget as agreed by the management
• Maintain efficiency in execution considering quality / time and importance as per set deadlines.
• Conduct Market research studies which covers all business related aspects such as market dynamics, competitive analysis, price collections, client’s satisfaction, industry best practices, etc
• Regularly monitor and report international as well as local market trends to identify opportunities and potential portfolio expansion.
• Develop & execute private label brands identity (design / layout / packaging / internal and external communication materials, growth plans, etc)
• Ensure responsible testing and brand evaluation especially for new line.
• Plan and execute trainings, seminars and workshops whether internally or externally.
• Plan and execute events and exhibitions as per company requirement.
• Conduct regular inventory analysis, identify product movement, excess stock and set plans accordingly.
• Implementing the college system
• Maintain cost efficiency at all times while not compromising on quality / deadlines / collaboration with third party & not to exceed approved budget.
• Apply for annual leave as per the company convenient duration and depending on business needs.

AED 500 to 6,000 per month inclusive of fixed allowances.


• Sets and works to meet challenging targets: Sets stretching targets for self and others and strives to achieve them.
• Stays on top of the Business and Market Developments: Reads relevant articles, etc. using Internet and/or attends seminars, conferences to keep self-informed about the Company’s environment, competitors, and the developments in the field.
• Exchanging Ideas with Team Members: Gets and gives ideas, suggestions and help from/ to other team members.
• Values team members’ contributions.
• Builds Rapports: Builds or maintains rapport with a wide circle of clients.
• Pursues formal relationships with associates, clients and others.
• Identifies and Suggests Improvements: Sees chances to do things better and suggests improvements.

About the Company

We laid the foundation of Madi International in the year 1991, and for over 29 years, we have been on a mission to transform & elevate the beauty space. We started our business in Dubai and today, we are successfully operating in the United Arab Emirates, Saudi Arabia, Qatar, Oman, Bahrain & Lebanon.

We aim to continue working & partnering with the most reputable local and international beauty brands and deliver the best services in the premium professional health & beauty industry. When it comes to beauty, we want to be the partners that you can trust for your hair, skin and wellness.

The idea of beauty is always shifting! We are doing our bit to make it more inclusive and more diverse. We hope to redefine the conventional beauty standards and help everyone feel beautiful, inside and out.

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