Corporate Marketing and Communications Specialist

Pico International

UAE

Ref: LP537-60

Job description / Role

Employment: Full Time

• Create and implement AOP (Annual Operating Plan) in the areas of Marketing, Communications, Digital Marketing and PR.
• Create annual marketing calendar of activities
• Develop marketing materials and collaterals
• Create all forms of communications and draft all content
• Work with advertisers and develop Media relations
• Design and create marketing campaigns
• Recommend, implement and maintain website operations
• Work with managers and business units to determine marketing campaigns
• Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals
• Identify, develop and execute communications strategy to strengthen Pico brand awareness on local market
• Maintain and create annual social media plans with weekly development
• Build CSR programme in line with corporate direction and vision
• Develop fresh ideas and approaches to elevate the Pico name
• Manage internal and external communications
• Find new business partnership opportunities
• Position Pico as a leader and strong player in the region on sustainability
• Liaise with Global Team for all internal communications

Requirements

• Bachelors in Marketing/Communications/Public Relations
• Minimum of 5 years of experience.
• Self Motivated and Driven - Ability to take charge and initiatives with projects
• Creative and Innovative with communications and solutions

About the Company

Pico is one of the world’s leading experiential marketing service providers. We pride ourselves on our ability to deliver Total Brand Activation for many of the Fortune 500 companies, government bodies and non-government organisations. With a track record of 40 years in the industry, Pico has earned an unparalleled reputation for creating concepts and transforming them into living, breathing realities. Be it a live event or a permanent themed environment, we create the live experiences that active your brands to harness an emotional impact that lingers longer with lasting impact. Paramount to our success lies in our insistence on servicing our clients and partners with Creativity, Knowledge and Reliability. We provide total solutions on brand activation as well as satisfy individual needs on specialised areas. Our core businesses include design and fabrication of exhibition stands; general contracting and technical services for trade show organisers; event hall and facility management; events, conferences and show management; supply and installation of overlays for venues; permanent exhibits for museums and themed environments; interior fit-out; and brand signage.

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