Country Assistant Marketing Manager

AccorHotels

Dubai, UAE

Posted
Ref: RP714-10408

Job description / Role

Employment: Full Time

Country Assistant Marketing Manager

Rixos Hotels UAE is currently looking for a 360-degree creative marketer, with a passion for brand marketing, design and copywriting. You must be a talented storyteller and idea generator with an eye for design, conceptualisation and content ideation.

You will be based in the Country office located in Rixos Premium Dubai.

What you will be doing:

- Support the brand management for the Rixos Hotels brand - both the Rixos Hotels group and the individual Rixos properties in the Gulf region.
- Support the development and implementation of the brand strategy, design and communications across all Gulf Rixos properties, to maintain optimised/streamlined processes, positive brand integrity and perception across all marketing initiatives.
- Support the development and implementation of the brand guidelines, SOPs, processes, identities, concepts and campaigns on both a brand and property level. Work closely with the property marketing teams to ensure these are rolled out effectively on a property level.
- Support the brand development, assurance, continuity, IP usage, content creation, design, copywriting and compliance with foundational brand standards across Rixos internal and external communication.
- Ensure the brand content/communications strategy is audience segmented with the objective of increasing brand strength (salience, awareness, consideration and brand buzz) across the properties.
- Support regular audits of all B2C/B marketing material to ensure all assets are in line with brand guidelines, ensuring all B2C/B parties adhere to contractual IP rules and regulations and internal brand standards.

Creative Conceptualisation & Copywriting

- Work closely with the property, regional and brand teams to develop innovative ideas, concepts, campaigns and strategies to promote Rixos Hotels UAE across all channels and mediums, with a 360 integrated approach to delivery and implementation.
- Ensure high quality and brand consistency across all visual and written communication.
- Support the full roll-out and adaptation of creative concepts across all channels and mediums.
- Manage the creative team members to ensure that all creatives (designs/content/copy) are developed in-line with the brand standards, IP rules/regulations, brief objectives and target market.
- Manage the creative team members to ensure that delivery deadlines are adhered to.
- Support the creative team to refine the Rixos Brand and property collaterals (print & digital) to be aligned with the updated brand guidelines.
- Copywriting and copy-checking for all channels, mediums and collaterals, ensuring consistency and that all content is kept up to date, compliant with IP rules/regulations and in-line with internal brand standards and tone of voice.
- Support marketing communication across the UAE properties, ensuring all signage is clear, collateral, digital screens etc have contextual and brand-relevant content with the objective of improving brand exposure and increasing in-facility spend.

Requirements

Your experience and skills include:

- Bachelors degree in Media / Marketing / Comms / Design / English
- Native English speaker
- Minimum of 3 years marketing experience, with a creative focus.
- GCC experience preferred.
- Must be skilled copywriter/content writer.
- Must have design skills/eye for design/creative.
- Must be highly organised and process oriented.
- Must be technically informed - familiar with Adobe, Google platforms, Trello, Dropbox, etc.

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality.

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.

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Marketing Assistant salaries in UAE

Average monthly compensation
AED 6,500

Breakdown available for industries, cities and years of experience