Digital Marketing Assistant Manager

Job description / Role

Summary

This role plays a crucial part in executing the overall digital strategy, including digital media, e-commerce, and social media campaigns for Grand Hyatt Dubai. You will work closely with other departments such as Operations, Sales, Revenue, F&B, and Marketing to gather relevant data and support all business objectives.

Key responsibilities:

• Support the digital marketing team in driving direct booking growth and enhancing brand website performance.
• Create and manage campaigns across all channels, including but not limited to SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing.
• Update and maintain websites and microsites, ensuring all content is current, optimized for search engines, and provides an excellent user experience that drives conversion.
• Monitor and respond to online guest feedback, fostering a positive relationship through online reputation platforms.
• Track and report performance metrics, providing actionable insights and recommendations to optimize future campaigns.
• Collaborate with internal stakeholders to develop digital plans aligned with the hotel's objectives.
• Work closely with external partners and agencies for comprehensive strategic recommendations and to ensure campaign KPIs are achieved across all channels.
• Stay up to date with the latest digital trends and best practices to continuously improve marketing efforts.

Employee benefits:

At Hyatt, we believe in taking care of our people so they can be their best. As part of our team, you'll enjoy:

• A UAE employment visa sponsorship
• Complimentary meals prepared by our culinary team
• Company-provided transportation for your convenience
• Accommodation arranged by the company
• Exclusive discounts at Hyatt food & beverage outlets across Dubai
• Complimentary stays at Hyatt hotels worldwide - explore the world with us!

Qualifications

• Minimum of 2 years of experience in marketing, preferably within the hospitality industry.
• Strong understanding of digital marketing channels, including SEO, PPC, metasearch, display, social media, and email marketing.
• Creativity, attention to detail, and a proactive, initiative-driven approach.
• Excellent communication, project management, and analytical skills.
• Ability to work in a fast-paced environment and manage multiple priorities simultaneously.

About the Company

Hyatt was founded by Jay Pritzker in 1957 when he purchased the Hyatt House motel adjacent to the Los Angeles International Airport. Over the following decade, Jay Pritzker and his brother, Donald Pritzker, working together with other Pritzker family business interests, grew the company into a North American management and hotel ownership company, which became a public company in 1962. In 1968, Hyatt International was formed and subsequently became a separate public company. Hyatt Corporation and Hyatt International Corporation were taken private by the Pritzker family business interests in 1979 and 1982, respectively. On December 31, 2004, substantially all of the hospitality assets owned by Pritzker family business interests, including Hyatt Corporation and Hyatt International Corporation, were consolidated under a single entity, now Hyatt Hotels Corporation.