Digital Marketing Executive

Job description / Role

• Campaign Management: Plan and execute digital marketing campaigns, including SEO/SEM, email, and paid media (social media ads, Goggle Ads).
• Knowledge of digital tools, content creation, and best practices.
• Analytics & Reporting: Track, analyze, and report on KPIs (e.g., website traffic, conversion rates, ROIs) and adjust strategies based on data.
• Content & Brand Strategy: Oversee content creation for social media, email, and websites to ensure consistent brand messaging.
• Website & SEO Management: Maintain the website content and optimize Local SEO (Google Business Profile) to ensure high visibility for local searches
• Ensure producing engaging digital content, including short-form videos, and persuasive copy for social media, email newsletters, and the company website.
• Work with management in preparing budgets and monitoring expenses.

• Experience: 3–5 years of experience in digital marketing, with proven experience
• Technical Skills: Proficiency in Google Analytics, SEO/SEM tools, CRM software, and content management systems.
• Tools: Experience with social media management platforms and digital marketing tools.
• Skills: Strong analytical, creative thinking, and project management skills.
• Education: Bachelor’s degree in marketing, Business, or a related field
• Preferred Google Ads, digital marketing, or Meta certifications are preferred
• Experience in theme parks or family entertainment centers is highly preferred

Salary:
AED 5,000 to 8,000 per month inclusive of fixed allowances.
Additional benefits: As per the UAE Law

About the Company

At Sparky's, we create a world filled with energy, fun, and unforgettable experiences for the whole family. A fully immersive entertainment destination that brings together the latest games, interactive zones, and exciting attractions — turning every visit into a new adventure. We provide a safe, enjoyable, and family-friendly environment, supported by a trained team dedicated to your children's safety and ensuring a joyful experience that gives parents comfort and peace of mind.